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Executive Presence Means Clear Communication Not Waffling
A simple reminder for leaders: the words you choose can either strengthen your presence or quietly undermine it.
CMO And CCO Budgets Rise In 2026 As Workload Grows
New data from The Conference Board shows marketing and communications leaders are entering 2026 with stronger budgets but feeling more stretched as workload and expectations continue to rise.
Women In Communications Who Shaped Our Careers
During Women’s History Month, it’s a moment to recognize the women who shape our careers and influence how we lead, think, and build trust over time.
PR Masters Podcast Series Episode #104 - Michael Kempner
In a wide-ranging and candid conversation with Rich Jachetti on the PR Masters Series podcast, Michael Kempner, Founder and CEO of MikeWorldWide, offers a clear-eyed view of how the communications industry is evolving and what it now demands of agency leaders, brands and CEOs.
Got Great PR Work? Submit It to the 2026 Big Apple Awards in NYC
If you’ve got a campaign you can’t stop talking about, now’s your moment to submit it to the 2026 PRSA-NY Big Apple Awards in New York City.
NewFronts Opens in NYC as AI, CTV and Real-Time Media Reshape How Video Performs
As NewFronts opens today in New York, the shift from planned media to always-on, AI-driven video is accelerating and communicators are being pulled closer to performance, not just storytelling.
Why Internal Marketing Matters as Much as Internal Communication in Today’s Workplace
Internal communications may shape understanding, but it is internal marketing that ultimately drives belief, trust, and the choices employees make about the organizations they represent.
DC Photographer Eli Meir Kaplan Captures Citi Bike Brand Campaign Across New York City
DC photographer Eli Meir Kaplan brings a street-level lens to Citi Bike’s latest New York City campaign, capturing the energy, movement and everyday moments that define urban life.
AI, Authenticity and Attention What Consumers Want Now and What It Means for Communicators
As AI reshapes content and trust, new research shows consumers are redefining what earns their attention and loyalty.
Why the Power of Conversation Matters More Than Ever
As AI transforms the speed and scale of communications, this piece reminds PR professionals that real impact still begins with something far more fundamental: the power of human conversation to build trust, surface insight and drive meaningful connection.
Cloudflare CEO Matthew Prince on AI, Local Media and the Future of Search
As AI reshapes how information is discovered and trusted, Cloudflare CEO Matthew Prince explores what comes after search and what it means for local media and communicators navigating the messy middle.
AI Is Accelerating Content Creation but Engagement Still Lags New PhotoShelter Research Finds
CommPRO sat down with PhotoShelter CEO Andrew Fingerman to discuss new survey findings showing that while AI is accelerating content creation, many marketing and communications teams are still struggling to drive engagement, stand out and keep quality control in place.
Women in an Ultra Bro Culture How to Protect Progress and Push Forward
As Women’s History Month unfolds, communicators across generations share how women can protect hard-won progress, assert influence and drive change in a shifting political and cultural landscape.
March Madness Coverage Gap Men Lead Women Surge, AI Accelerates the Shift
March Madness coverage data shows a clear gap in scale between men’s and women’s basketball, but the faster growth on the women’s side signals a shift communicators should not ignore.
When the Customer Journey Is Built From Data Instead of Experience
As organizations invest more in CRM systems and data, many risk letting technology shape the customer journey rather than designing experiences around what customers actually need.
The Academy Awards Hollywood’s Ultimate Publicity Gimmick
Once a stage for unscripted political moments and headline-making speeches, the Academy Awards have become a carefully choreographed broadcast that reflects how risk-averse today’s entertainment industry has become.
Oscars Move to YouTube Signals the Future of the Awards Show
As global audiences reacted to the Oscars across digital platforms, the Academy’s landmark decision to move the ceremony to YouTube beginning in 2029 highlights how even the most iconic entertainment brands are adapting to a platform-driven media landscape.
Navigating the New M&A Landscape
As M&A activity accelerates in 2026, communications, investor engagement and policy strategy are becoming essential to successfully navigating complex transactions and winning stakeholder support.
Once I Rescued People. Now I Rescue Reputations.
In an era when disinformation and false claims can spread across digital platforms in minutes, a former Atlantic City lifeguard shares how the instincts that once saved swimmers now help business leaders protect their reputations.
How To Break Through The Clutter Of America’s Birthday Promotions
As brands prepare for the United States’ 250th anniversary, PR professionals face a familiar challenge: how to break through the noise and create programs that deliver real news value, not just another promotion lost in the clutter.

