CommPRO|Industry News

CommPRO keeps the communications, public relations and marketing industries connected, informed and creative.

Archive

Beyond the Deal: The Communications Imperative for Paramount and Warner Bros. Discovery

Ryan Barr of FINN Partners shares his perspective on why communications surrounding major media mergers must go beyond the financials to address audience expectations, brand loyalty and investor confidence.

Read More
Agency Spotlight, Live Events, Thought Leadership Monica Caponigro, Managing Director, Bobbie & Kelsey Labrot, SVP, HUNTER Agency Spotlight, Live Events, Thought Leadership Monica Caponigro, Managing Director, Bobbie & Kelsey Labrot, SVP, HUNTER

What Cannes Lions Revealed About the Future of Creator Marketing

A week at the Cannes Lions Festival of Creativity revealed that while AI dominated the conversation, the creator economy emerged as the driving force reshaping how brands, communicators, and marketers build trust and tell stories.

Read More