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The Conference Board® C-Suite Outlook 2027 Survey
CommPRO is collaborating with The Conference Board on a new study of CCOs and CMOs, and we encourage you to take five minutes to share your perspective on the opportunities and challenges shaping 2027.
AJ Jones II of Monumental Sports & Entertainment — A Capitol Communicator Profile
AJ Jones II shares his perspective on leadership, communications and the evolving role of reputation in the sports and entertainment industry.
Sustainability Fatigue: How to Communicate Environmental Impact Without the Greenwash
As consumers grow increasingly skeptical of sustainability claims, brands face a new communications challenge: replacing vague promises with measurable progress, credible evidence and transparency that earns trust.
The Trusted Advisor Initiative: The Counselor’s Prime Directive
This second excerpt from Influencing Leaders explores what CEOs and senior leaders really need from trusted advisors: practical, focused and ethical counsel that helps move both the leader and the organization forward.
Are CCOs Ready to Answer the CEO’s AI Search Questions?
CommPRO looks at why AI search is quickly becoming a C-suite issue and how CCOs can help CEOs cut through the noise by aligning earned media, owned content and marketing around one AI visibility strategy.
Building Trust in the AI Age Through Narrative Authority and Content Authentication
Ahead of the June 9 Tauth Labs, CommPRO and Capitol Communicator breakfast roundtable hosted by APCO, communications leaders are increasingly focused on how AI is reshaping narrative authority, authenticated content and the future of digital trust.
The Trust Stack and the Future of Trust in the AI Era
As AI reshapes trust, search and digital credibility, communications leaders are gathering in Washington for a timely conversation on narrative authority, content authentication and the future of protecting reputations in the AI era.
PR Professionals Need to Adapt as AI Is Reshaping the Newsroom
As AI increasingly shapes how stories are discovered, surfaced and prioritized, communicators are entering a new era where GEO, credibility and newsroom-ready storytelling are becoming essential to earned media success.
Marketing Has the CEO’s Ear but Not Their Confidence
New Boathouse data shows marketing and communications are closer than ever to the CEO, but still struggling to prove real business impact.
What’s Changing in PR Right Now — Insights from Heddy DeMaria
CommPRO spoke with Heddy DeMaria, Chief Insights and Strategy Officer at HUNTER, to unpack the real shifts redefining how public relations is practiced, measured and valued right now.
What Your Posture Says About Your Presence as a Communicator
In high-visibility meetings, media moments, and virtual rooms, how communicators carry themselves can influence credibility and leadership presence as much as the message itself.
Executive Presence Means Clear Communication Not Waffling
A simple reminder for leaders: the words you choose can either strengthen your presence or quietly undermine it.
CMO And CCO Budgets Rise In 2026 As Workload Grows
New data from The Conference Board shows marketing and communications leaders are entering 2026 with stronger budgets but feeling more stretched as workload and expectations continue to rise.
Proxy Season Signals a New Communications Challenge for Corporate Leaders
New research from The Conference Board suggests the 2026 proxy season may bring fewer shareholder proposals but greater uncertainty, putting strategic communications and investor engagement at the center of how companies navigate governance scrutiny.
Authentication Technology to Protect Communications Content Certified
Tauth Labs has been certified by the Coalition for Content Provenance and Authenticity (C2PA) as a Certificate Authority, allowing the company to issue content authentication credentials aligned with the industry standard for verifying the origin and integrity of digital content.
Why Transaction and Activism Communications Are Becoming Mission-Critical
As M&A activity accelerates and shareholder activism continues to reshape corporate decision-making, transaction communications is no longer a support function. It has become a core driver of deal certainty, value preservation, and leadership credibility.
“The Media” is No Longer Relevant
The idea of “the media” is a hangover from an increasingly distant past. A time when professional values of journalism were shared across channels, broadcasters and broadsheets. It was relevant at a time when we could rely on news to be based on the truth, reporting and facts, even if it leant left or right of a center that truly was a middle ground.
What the 2026 IPO Pipeline Signals for Communicators
As the IPO market heats up heading into 2026, Truescope data shows that the biggest upcoming listings will test not just investor appetite, but how well companies can manage scrutiny, trust and narrative at scale.
Why Cable Political News Still Misses the Mark
This op-ed takes a critical look at why cable TV political programming continues to prioritize speed and opinion over depth and expertise, often leaving viewers less informed rather than better informed.
New Year’s Resolutions for PR and Corporate Communications
In this next-generation perspective, a graduate student entering the field reflects on why empathy, listening and human connection must become core priorities for PR and corporate communications as 2026 begins.

