CommPRO|Industry News
CommPRO keeps the communications, public relations and marketing industries connected, informed and creative.
Archive
- Accessibility
- Active Listening
- Advertising
- Advertising Agency Man...
- Agency Insurgents
- Agency Spotlight
- Agile Engagement
- Analysis
- Artificial Intelligence
- Awards
- Barter & Trade
- Blockchain
- Brand Simplicity
- Business Ethics
- Business Leadership
- Career Advice
- Celebrity Branding
- Comms Tech
- CommunicationsMatch
- Company Culture
- Conferences
- Corporate Communications
- Corporate Social Respo...
- Critical Now
- Cryptocurrency
- Customer Engagement
- Digital Advertising
- Digital Asset Manageme...
- Digital Communications
- Digital Marketing
- Digital PR
- Direct Marketing
- Diversity Equity Inclusion (DEI)
- Dominican Women To Marry
- ESG
- Earnings Guidance &...
- Editorial
- Education
- Email Marketing
- Events
- Executive Management
- Expert Filomena
- Expert Silvia
- Future of Information
- Future of Innovation
- Global Advertising
- Global Women's Leaders...
- Government Communications
- Green & Cause Mark...
- HR Issues
CES Lessons That Make You Think Ahead to Next Year
As CES continues to grow louder and more competitive, the brands and PR teams that break through are the ones that start planning far earlier than the show floor suggests, treating CES not as a moment, but as a year-round storytelling opportunity.
Dominic K. Hawkins II of the NAACP — A Capitol Communicator Profile
A Capitol Communicator profile of Dominic K. Hawkins II, vice president of communications at the NAACP, on leading with clarity, purpose and impact at the intersection of advocacy and public affairs.
PR and Marketing Lessons From the Super Bowl
As the Super Bowl approaches, this op-ed looks beyond the spectacle to explore what the game continues to reveal about attention, risk, and return for today’s PR and marketing leaders.
Chris Matthews on Leadership, Credibility and Trust in Today’s Media Climate
In a wide-ranging conversation, Chris Matthews reflects on leadership, credibility and what communicators need to understand about earning trust in today’s fractured media environment.
Why Small Caps Stay in the Activist Spotlight
Small-cap companies continue to attract outsized attention from activist investors, and our January 22 webinar unpacked why opportunity, preparedness and credibility matter more than ever.
Five Smart Ways to Get Internal Communications Back on Target
When internal communications lose focus, engagement, trust and performance suffer, but these five practical fixes can quickly bring clarity and alignment back inside the organization.
From the Sidelines to Center Stage and Winning Super Bowl 60
As the Super Bowl continues to dominate culture and media, winning in 2026 is less about buying attention and more about earning relevance through smart, integrated brand storytelling.
Davos 2026 Shows Why Communicators Matter More Than Ever
From AI and trust to reputation and national positioning, Davos 2026 reinforced how communications leaders are shaping the global conversation, not just responding to it.
Getting Ready to Mark America’s 250th Anniversary
As America prepares to mark its 250th anniversary in 2026, communicators have a unique opportunity to spotlight the places, stories and shared history that continue to shape the nation.
Why Small Caps Continue to Dominate Shareholder Activism
Shareholder activism continues to concentrate in small-cap companies, driven by lower capital barriers, visible value gaps and thinner governance defenses, according to perspectives from leading advisors across the activism ecosystem.
Mr. Magazine™ Data Signals What New Magazine Growth Means for 2026
As new magazine launches ticked up in 2025, Mr. Magazine™ offers a timely perspective on what the momentum signals about the evolving status of print heading into 2026.
What Media Must Do in 2026 to Be Fair, Tell the Truth and Ask Tough Questions
As 2026 unfolds amid continued political, social and media disruption, CommPRO asked journalists and academics what the media must do to stay fair, tell the truth and ask tougher questions.
Celebrating the Life and Legacy of Dr. Martin Luther King, Jr.
In recognition of his lessons on leadership, combating racism, compassion and being a conduit for social change, That Said With Michael Zeldin is pleased to share these encore special episodes.
Sportswashing and Gambling Are Reshaping the Business of Sports
This op-ed examines how sportswashing, gambling promotion, and rising access costs are reshaping the sports industry and eroding trust between leagues, media, and fans.
Davos 2026 Where Dialogue Meets the Real Test of Leadership
As global leaders head to Davos for the World Economic Forum’s 2026 meeting, communicators are watching closely, because what leaders say, how they show up and how authentically they engage has never mattered more.
Davos 2026—Where Leadership Gets Stress-Tested in Real-Time
As global leaders head to Davos this week, one veteran observer shares why the world’s most powerful stage has become a real-time stress test for leadership, credibility and stakeholder trust.
Keeping Your Brand Visible with AI-Powered Search
AI may be everywhere right now, but its growing impact on how businesses operate and communicate makes it something leaders will need to plan for well beyond 2026.
The Big Shift in Internal Communications and a Business Case That Works
For twenty years, internal communication leaders have struggled to prove strategic value. We’ve fought for budget, justified headcount, and defended against the perception that we’re “just” making announcements and organizing town halls. The Big Shift changes everything.
In 2026, AI Forces Marketing and Media to Grow Up
Now that 2026 is underway, we explore how AI is forcing marketing and media to move beyond hype into a more demanding phase where quality, credibility, and real results matter more than speed or scale.
Mayor Mamdani’s First Day Offers a Case Study in What Not to Do in PR
This op-ed examines a real-time political case study to highlight how early decisions, messaging choices and timing missteps can quickly turn a new administration’s first day into a lesson in what not to do in public relations.

