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January 2026 Agency Search Trends Report
This snapshot highlights the PR and communications agencies most frequently surfaced in search and how corporate communications leaders are looking for new capabilities, specializations, and scale that matches needs in today’s evolving agency search landscape.
The Agency Search Engine is Dead, Long Live the Agency Search Engine
As AI reshapes how brands discover and evaluate PR partners, this piece explores why structured, trusted agency databases are not fading away but quietly becoming the infrastructure that powers modern search.
Why Super Bowl 2026 Feels Like a Turning Point for AI Advertising
As AI reshapes how Super Bowl advertising is built, bought, and measured, Super Bowl 2026 marks a clear shift from experimentation to expectation for brands under the brightest spotlight.
Turning Down the Volume on a Communication Myth
This piece challenges the long-held assumption that great communicators must be the loudest voices in the room, making the case that listening, reflection and quiet judgment are often the real strengths behind trust-building and reputation management.
CES Lessons That Make You Think Ahead to Next Year
As CES continues to grow louder and more competitive, the brands and PR teams that break through are the ones that start planning far earlier than the show floor suggests, treating CES not as a moment, but as a year-round storytelling opportunity.
Dominic K. Hawkins II of the NAACP — A Capitol Communicator Profile
A Capitol Communicator profile of Dominic K. Hawkins II, vice president of communications at the NAACP, on leading with clarity, purpose and impact at the intersection of advocacy and public affairs.
Why MarTech Integration Matters More Than Short-Term ROAS
As marketers and communicators face growing pressure to prove impact, looking beyond short-term ROAS to understand how MarTech integration drives long-term customer value is becoming a strategic imperative
PR and Marketing Lessons From the Super Bowl
As the Super Bowl approaches, this op-ed looks beyond the spectacle to explore what the game continues to reveal about attention, risk, and return for today’s PR and marketing leaders.
Press Releases and the Next Generation of PR
As press releases evolve beyond media pitching, early-career communicators are using them as strategic tools for visibility, credibility and discovery across media, search and AI platforms.
Chris Matthews on Leadership, Credibility and Trust in Today’s Media Climate
In a wide-ranging conversation, Chris Matthews reflects on leadership, credibility and what communicators need to understand about earning trust in today’s fractured media environment.
Chris Matthews on Trust, Empathy and Leadership Today
Chris Matthews sits down with Michael Zeldin to unpack the leadership lessons of Robert F. Kennedy and what they mean for building credibility and trust today.
Authentication Technology to Protect Communications Content Certified
Tauth Labs has been certified by the Coalition for Content Provenance and Authenticity (C2PA) as a Certificate Authority, allowing the company to issue content authentication credentials aligned with the industry standard for verifying the origin and integrity of digital content.
Five Data Gaps Holding Back Your Paid Audience Growth
You’ve optimized creative. You’ve tightened your bid strategy. Yet, your Return on Ad Spend (ROAS) remains capped. What now?
Why Small Caps Stay in the Activist Spotlight
Small-cap companies continue to attract outsized attention from activist investors, and our January 22 webinar unpacked why opportunity, preparedness and credibility matter more than ever.
Five Smart Ways to Get Internal Communications Back on Target
When internal communications lose focus, engagement, trust and performance suffer, but these five practical fixes can quickly bring clarity and alignment back inside the organization.
From the Sidelines to Center Stage and Winning Super Bowl 60
As the Super Bowl continues to dominate culture and media, winning in 2026 is less about buying attention and more about earning relevance through smart, integrated brand storytelling.
Davos 2026 Shows Why Communicators Matter More Than Ever
From AI and trust to reputation and national positioning, Davos 2026 reinforced how communications leaders are shaping the global conversation, not just responding to it.
Getting Ready to Mark America’s 250th Anniversary
As America prepares to mark its 250th anniversary in 2026, communicators have a unique opportunity to spotlight the places, stories and shared history that continue to shape the nation.
2025 Newspaper Headlines Again Delivered PR Lessons Not Found in Textbooks
If you want to understand where public relations is really being tested and reshaped, just look at the 2025 headlines, where every crisis, correction and comeback delivered lessons no textbook could capture.
Why Small Caps Continue to Dominate Shareholder Activism
Shareholder activism continues to concentrate in small-cap companies, driven by lower capital barriers, visible value gaps and thinner governance defenses, according to perspectives from leading advisors across the activism ecosystem.

