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How to Outsmart a Short Seller Before They Wreck Your Company
As short seller activism becomes more aggressive, top legal, IR, and comms experts share how to build an unshakable defense before the attack lands.
The Creator Economy’s Unsung Opportunity for Communicators Driving Strategy Behind the Scenes
As creators take center stage, the real power—and job growth—is happening just off-camera, where communicators are redefining what it means to lead in the digital age.
Why AI Is No Longer Optional for Communications Teams
Communications leaders agree—AI isn’t just arriving, it’s already rewriting the rules.
Discover the Hottest PR Trends Shaping the 2025 Big Apple Awards
Discover the evolving pulse of PR and marketing in the trends emerging from this year’s PRSA Big Apple Awards submissions.
What Youth Problem? MLB Enters The TikTok Era
On-field rule changes have helped MLB embrace younger fans. The league is now eyeing an expansion into more TikTok content as baseball’s social video success grows.
Clients Move Toward Strategic Use of AI in Communications
Executives at FINN Partners say AI is moving from experimental to essential as clients adopt it for strategic planning and campaign execution.
Trump’s Felon Fantasy League Turns Pardons Into Power Plays
A scathing look at how President Trump’s pardons are reshaping power, privilege, and punishment in America.
How e.l.f.’s Rhode Acquisition Unlocks a Whole New Audience—and a PR Powerhouse
With barely overlapping TikTok audiences, e.l.f. Beauty’s Rhode acquisition is a textbook communications coup for expanding reach, boosting earned media, and igniting culture.
AI Adoption in Communications Is Gaining Momentum and Clarity Is the Catalyst
AI is reshaping communications—and this industry snapshot reveals who’s leading, who’s lagging, and why bold messaging is setting the new standard.
The Insiders Guide to Winning Cannes Without a Yacht or Activation
A seasoned Cannes veteran shares how showing up without an official activation can lead to the most valuable conversations of your career.
Small Businesses Are Secretly Winning Big on Twitter’s AI-Powered Rebrand as X
Discover how small businesses are using AI-powered tools on X (formerly Twitter) to outsmart big brands and dominate local markets.
Americans Say They Understand Tariffs but Don’t Trust Companies to Play Fair
Megan Daniels of MX8 Labs reveals new survey data showing that Americans understand tariffs but are deeply skeptical of how companies and politicians use them.
Reflecting on Memorial Day with Gratitude for Sacrifice and the Power of Communication
As we honor Memorial Day, CommPRO reflects on the year’s defining stories that reshaped communication, leadership, and trust.
Small Businesses Shift More of their Budgets Toward AI and Digital in 2025
In 2025, small businesses are rethinking marketing budgets—combining traditional strategy with AI-powered execution.
Events Face Disruption Again as AI, Gen Z, and Sustainability Drive the Future
The events industry is once again at a crossroads—and this time, AI, Gen Z, and green innovation are leading the charge.
The Mr. Magazine Interview With Stephen Orr, Better Homes and Gardens New Editor-in-Chief
Stephen Orr is reinventing Better Homes and Gardens with a fresh, people-centered vision that honors its legacy while boldly embracing its multimedia future.
One Step Communicators Can Take to Stop Disinformation is to Authenticate Content
Discover how communicators can take the lead in the fight against disinformation with cutting-edge tools to protect and verify digital content.
CommPRO Unveils 2025 Top 10 PR Agency Seal Recognizing Industry Excellence
CommPRO launches its new Top 10 PR Agency Seal to recognize the most impactful firms shaping the future of communications.