Three industry leaders share the top comms competencies they look for when hiring, and offer tips for cultivating these skills for practical, long-term success.

Most companies spend around 9.5% of their revenue on marketing, and it’s vital to get your budget right.

A stark divide between the masses is being witnessed in the healthcare sector, as showcased by the 2023 Edelman Trust Barometer special report titled "Navigating a Polarized World."

RF Studio 53 aims to merge the imagination of Ruder Finn's creative studios with the innovation power of Ruder Finn's TechLab to usher in a new era of AI-driven creativity.

Volume, pitch, inflection, pace, rhythm, rate, intensity, clarity, pauses – all of these play a role in how you say what you say – and that “how”can sometimes be more revealing of your true intent than the “what” contained in the words.

The continuing unhinged actions of former President Donald Trump is the saga favored by lovers and haters of a criminally-indicted, twice impeached individual who has been successfully sued for sexual assault and running a fake university.

In the wake of countless newsroom layoffs and the ever-creeping influence of generative AI, those struggling to find stable work in the media industry can go on to have fruitful careers in PR.

Join Michael in his conversation with NPR’s Steve Drummond about his new book chronicling the work of Truman’s Senate Investigative Committee that battled fraud, waste, and abuse in the military-industrial complex during the war years.

PR agencies have opted out of short and long term leases for office space and have either given up on office space altogether or have taken on considerably less office space. What this means in financial terms is that PR agencies have increased their profits anywhere from five to ten percent.

With actors barred from doing promotional press and engaging with media, many have decided to go on "hiatus" from their publicists, resulting in a significant decline in revenue for midsize PR agencies.

This report sheds light on employee perceptions regarding disability support and inclusion within organizations, focusing on how initiatives and programs are communicated.

The new enhancements include the Multi Pitch Generator and the Biography Generator, aimed at streamlining and revolutionizing the way PR professionals interact with reporters and create executive biographies.

Kristin Chenevert, health and wellness manager at Citizens Bank, shares a peek at her organization’s approach to DE&I.

Elon Musk this week ended his destructive charade as the owner and operator of Twitter not by ceding operational control to someone more capable or by admitting his vision for the product is completely unworkable, but instead by just killing it entirely.

An employee retention credit (ERC) is a tax credit with the explicit goal of encouraging businesses to keep employees on payroll despite the pandemic.

I have encountered challenges, misconceptions, and moments of self-discovery. However, I have also experienced the power of accommodation, inclusion, and trust, which has transformed my perspective on disability and caregiving responsibilities.

Today's business to business marketing and communications landscape shifts rapidly and businesses have recognized the importance of content marketing as a powerful tool to engage and connect with their target audience.

If we take Musk and Linda Yaccarino, X’s CEO, at face value, it is the latest in a line of decisions to unburden Twitter from the weight of its past, “move at the speed of light”, and take a new direction.

It’s the diversity of thinking styles, points of view, personal experience, and gut feelings that feeds the creative process.

To all the businesses associated with the games, and especially to the network televising the games in the U.S. - NBCUniversal - the Paris Olympics will be the most important happening since humans appeared on our planet.