Surveys have shown that consumers want a brand to take a stand on the various political and social issues that are confronting our nation.

The International Communications Consultancy Organization has just released its latest annual report, surveying thousands of PR professionals across the globe to probe the perils and promise of the industry.

With great sorrow and bittersweet gratitude, we share the passing of our kind, brave, caring, dear friend and colleague, Richard S. Levick, Esq.

At the same time Major League Baseball (MLB) has made a revolutionary rule change to speed up America’s pastime, some renown business leaders have called a timeout to slow down the planet’s hottest new technology, Artificial Intelligence.

With workplace burnout estimated to cost the U.S. economy more than $500 billion each year, Sara Whitman, chief people officer at Hot Paper Lantern, emphasizes that this has become a norm — in and outside of work.

Collaborations between lawyers and communications professionals often leave both parties with a sense that the other comes from opposite ends of the earth and never the twain shall meet.

A recent ruling by a judge in New York is raising quite a few eyebrows. The judge ruled that some emojis essentially represent investment advice — whether the user intended to offer such advice or not.

One of the biggest concerns floating around the digital workplace centers on the rise of AI tech and how it’ll affect the world of work.

Ragan’s annual Communications Benchmark Report, surveying nearly 1,000 communicators from across a broad spectrum of industries, sheds light on what the challenges and opportunities that comms professionals hope to tackle in the year ahead.

Today’s special guest on the PR Masters Series podcast is Valerie Di Maria, Principal, the10company.

President Biden’s cardinal mistake was to use the phrase “no comment” in three of his four replies, a PR 101 “no no” when ducking reporter’s questions on an issue of importance to the country.

Effective marketing campaigns can make or break your business. A well-strategized, coordinated campaign can bring new customers to your company, bolster your brand presence, and improve the ROI of every long-term project you commit to.

Alexander Rose is the author of Washington’s Spies (the basis for the AMC drama series, Turn: Washington’s Spies, on which he served as a writer/producer), and several other nonfiction books.

Throughout my PR career I have been criticized for frequently telling clients and account groups the truth: What they want in a program will not work with the media because it is too self-serving and lacks originality, news or feature use possibilities.

Stagwell Marketing Cloud’s latest State of Comms Tech Report is out, and it’s a clear sign that PR is ready to embrace the future.

As with all online marketing, just pushing content out is not enough. You have to be intentional to connect with your reader.

Wellbeing expert and burnout survivor Amy Johnston shares her secrets to launching a successful workplace wellbeing program.

As a business leader, you must ensure that your company isn’t only influenced from within. Diverse data provides you with more valuable insights. This is where utilizing customer satisfaction surveys can make a difference.

Are colleges now becoming locations where young minds learn to place prop bets and parlay their winnings? As more schools find gambling partners, those educational outcomes seem less like longshots.

Over the course of three days, ranging from pre-conference to the closing session, new friendships were formed, new insights were gleaned and new ideas bloomed.