CommPRO|Industry News
CommPRO keeps the communications, public relations and marketing industries connected, informed and creative.
Archive
- Accessibility
- Active Listening
- Advertising
- Advertising Agency Man...
- Agency Insurgents
- Agile Engagement
- Analysis
- Artificial Intelligence
- Awards
- Barter & Trade
- Blockchain
- Brand Simplicity
- Branding
- Business Ethics
- Business Leadership
- C-Suite TV Insights
- Career Advice
- Celebrity Branding
- Comms Tech
- CommunicationsMatch
- CommunicationsMatch Ag...
- Company Culture
- Conferences
- Content Intelligence
- Content Marketing
- Content Marketing Central
- Corporate Communications
- Corporate Insights
- Corporate Social Respo...
- Crisis Communications
- Critical Now
- Cryptocurrency
- Customer Engagement
- Digital Advertising
- Digital Asset Manageme...
- Digital Communications
- Digital Marketing
- Digital PR
- Direct Marketing
- Diversity Equity Inclusion (DEI)
- Dominican Women To Marry
- ESG
- Earnings Guidance &...
- Editorial
- Education
- Email Marketing
- Events
- Executive Management
- Expert Filomena
- Expert Silvia
Five Vital Tips To Write a High-Quality Marketing Dissertation
If you are preparing to write a dissertation on marketing and are willing to create a fundamental and high-quality work, you should know that it will not be an easy task.
After TikTok CEO’s Congressional Testimony, Brands Should Question Their Platform Presence
Unanswered questions, ambiguity and elusiveness by TikTok Chief Executive Officer Shou Zi Chew were on display before the House Energy and Commerce Committee on March 23.
The Perp Walk: Only Donald Trump Could Look at it as a Good Thing
We’re talking about former President Donald Trump and his looming indictment by the Manhattan District Attorney’s Office. Only Trump could turn things upside down and want to have a perp walk!
Phillip Haid on Communicating Sustainability with 10 Principles to be Effective
In this video from 1Sustainability, Philip Haid the Founder and CEO of Public Inc, discusses how you effectively communicate your sustainability goals, plans and both inside and outside your organization.
Speak Authentically to Your Multicultural Audience with AIMM’s Inclusive Language Guide
Is your ad featuring an East Asian man as a nerd actually reinforcing dangerous stereotypes? When and how should you use “Black American” in your copy or scripts? Should there be a hyphen in “Filipino American”?
The Power of Storytelling in Marketing
Storytelling has always been a powerful tool for communication in almost all the industries, and it has become increasingly important in marketing in recent years.
Get Fired Up About the Future of AI with USC Annenberg and Stagwell’s PRophet
This educational symposium on the future of AI in communications includes guests from Stagwell Marketing Cloud’s PRophet, Cometrics, and others.
Howard Kurtz’s Trivialization Of the Word ‘Trivial’
The word “trivial” has become an important much used adjective by cable news hosts when the subject concerns former President Donald Trump’s alleged hush money payment to adult film actress Stormy Daniels.
The Value of Word Count and Word Choice in Internal Comms
It’s just as important to figure out how you’re relaying a message as it is to determine what you want to get across.
Sammi Katz on A Spirited Guide to the Art and Joy of Drinkmaking’
Sammi Katz and her co-author Olivia McGiff have created a vibrant mixology book for both seasoned and newbie drinkmakers
Women's Leadership Wins Oscars at the 95th Academy Awards
Women's Leadership was 'on fire' at the Academy Awards this year.
PR Masters Series Podcast, Episode #73 – GWU’s Lawrence J. Parnell, M.B.A.
Today’s special guest is Larry Parnell, Associate Professor & Program Director, Masters in Strategic Public Relations, The George Washington University.
A Seat at the C-Suite Table: It’s Not About the Importance of PR
Communications leaders, in fact all business leaders, are invited based on the value they bring to it. The seat is not one-size-fits-all.
Evaluating Your SEO Strategy: How to Measure Your Success
A good SEO strategy can help you rank higher on search engines and attract more organic traffic to your website.
Communication Choices Played a Major Role in Sinking Silicon Valley Bank
A lot of businesspeople ridicule communication as a low priority, nice-to-have soft skill. It’s likely these same people missed how large a role communication played in the recent collapse of Silicon Valley Bank.
The ‘Zombie’ Virus Awakens After 48,500 Years Frozen in Permafrost!
There are ESG communications challenges when there is stark news about dangerous effects of climate warming such as awakening a zombie virus.
Gregg Castano on Leveraging Multimedia to More Effectively Tell Your Company's Story
In this video from Leading Entrepreneurs of the World, Gregg Castano the Founder & CEO of News Direct, discusses how in today's day and age it’s even more difficult to build awareness when most people are besieged with a tidal wave of information from all directions.
Black History Month is over, what’s next for DE&I?
February is over and attention on Black History Month has disappeared. However, the need for ongoing efforts to promote DE&I initiatives remains critical. DE&I initiatives require sustained commitment and action beyond designated heritage months.
Your Value Proposition Matters Most
How do you rise above the clutter of all the online content out there? Simple – maintain a laser focus on your value proposition.
All the Beauty in the World: The Metropolitan Museum of Art and Me
On today’s show we will be speaking with Patrick Bringley about his new book All the Beauty in the World: The Metropolitan Museum of Art and Me.

