Shareholder activism is increasingly targeting CEOs, with new research showing women leaders are disproportionately singled out as campaigns grow more personal, strategic and narrative-driven across the Russell 3000.

As tariffs rise and trade tensions grow, new research suggests the power of the “Made in the USA” label is shifting, forcing manufacturers and communicators to rethink how they position domestic production across both consumer and business markets.

CEO turnover is rising even at high-performing companies, a shift that carries important lessons for communicators as leadership changes become more strategic and less tied to short-term performance.