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Nonsponsor Brands: Ambush Marketing Strategies to Connect with the Olympic Games Amid Controversy
Promotion of the 2024 Summer Olympics in Paris by NBCUniversal, which will televise the games in the U.S, is become more frequent and the barrage of PR and advertising programs of game sponsors are not that far away.
What Communicators Can Do To Help The Newest Generation In The Workforce Adjust
Communicators can help Gen Z address workplace anxiety. Here’s how.
Another Take on Merriam-Webster’s Word of the Year
Specifically, how do we tell what is “real” and what is not?
Learning from Spotify: Navigating Layoff Communications Dos and Don'ts
While layoffs are an unfortunate reality today, in part due to the pullback of the post-pandemic hiring bonanza and to more contemporary economic pressure on employers, it’s not what Spotify did that’s of note — it’s how the organization handled it.
Tying Executive Compensation to Supporting Women Is Patrice Tanaka's Proposal for Gender Equity
"Tie executive compensation to supporting and advancing women to leadership positions to incentivize this behavior and reinforce the importance of this responsibility." - Patrice Tanaka
Ragan’s CommTech Report Reveals How Comms Pulls Data And Insights
What CommTech provides the most useful metrics?
Words and PR Still Matter, At Least for Some of Us
For some PR professionals it was a close-mouthed “hmmm.” Others perhaps muttered a variation on, “Oh, well that explains it.”
GenZ’s Distinctive Voice Is Growing
With their unique characteristics and digital native upbringing, they have a distinctive worldview.
Valerie Simon on Leadership Development and Advancing Women in Healthcare and Communications
"Supporting and advancing women in leadership has both systemic and cultural facets." - Valerie Simon
How Communicators Can Take Proactive Steps to Counter Misinformation and Manage Their Reputation
Amidst this dynamic environment, Media.com empowers communicators to regain control of their reputation, swiftly respond to misinformation, share their stories free from interference, and stay informed about topics of interest.
Lisa Sepulveda Empowers Women Through Tailored Leadership Development
"Leadership development can help women grow, but the industry needs to address the systemic and cultural factors that hinder access to leadership roles.” - Lisa Sepulveda
You Don’t Yell ‘genocide’ On A Crowded Campus
Why couldn’t President Elizabeth Magill provide a clear yes or no answer to whether calling for the genocide of Jews violated my alma mater’s code of conduct?
Full Profile Verification is A Game-Changer for Authenticity and Information Integrity
In a groundbreaking move for social media platforms, Media.com has announced a revolutionary policy that requires all users with public profiles to undergo full verification from the moment they join the network.
Breaking Barriers is Marian Salzman's Vision for Advancing Women in Leadership
"Brilliant careers aren’t built on caution. Too often, the barriers women face are self-erected." - Marian Salzman
2024 Trends to Watch: A Snapshot for Communicators
In this complex ecosystem, it’s clear that communicators need a new playbook in 2024.
In Loving Memory of Mark Weiner
It is with profound sadness that I share the passing of our dear friend, Mark Weiner on December 10. Mark's departure has left an irreplaceable void in the realm of corporate and brand communications, a field he passionately enriched with his wisdom and expertise.
Linda Rutherford Believes True Diversity in Leadership Sparks Innovation and Effectiveness
"True diversity in our leadership ranks will lead to better problem-solving, more clever innovation, and increased effectiveness." - Linda Rutherford
Taylor Swift – Time Magazine's Person of the Year? Really.
In a world grappling with geopolitical turmoil and the profound implications of legal battles that could reshape history, the decision to celebrate a pop icon could be seen as a whimsical diversion from the weighty matters.
Empowering Women is Meredith Maskara's Unyielding Call to Action
"We have not reached a place where we can be passive or accepting. We must continue to be a relentless force for empowering women." - Meredith Maskara
Misleading Claims Are Ubiquitous In Our Society; More Policing Is Needed
The Federal Trade Commission is putting hundreds of advertisers on notice that they should avoid deceiving consumers with advertisements that make product claims that cannot be backed up or substantiated.

