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8 E-commerce Trends and Recommendations for Right Now
In 2023, the industry is going to have to make the best of both challenges and opportunities offered by these changes, with augmented reality being only one of the most recent notable trends.
Activating, Accelerating and Improving to Build a Sustainability Program
A sustainability program helps meet stakeholder expectations and enhances competitive advantage through a well-rounded approach to risk management.
7 Hints Your Site May Need an Update
If your website design isn’t generating marketing results, it may be time to change things up.
Kristin Graham’s 'Professional Therapy' Session
In a conference world still rife with social atrophy, Kristin Graham, founder and chief word nerd at Unlock the Brain, is a healer.
The Right Way to Conduct Layoff Communications
Whether it’s the significant layoffs at Meta underpinned by a perceived lack of leadership or the shutdown of Buzzfeed News late last week, job cuts in the name of improved organizational health are a hot topic.
How Should Communications Leaders Approach Generative AI in the Workplace?
How can leaders handle the inevitable transition to generative AI while the technology is still in the process of being developed? When is the right time to bring it into the workplace? And how will this transition impact the communications industry in particular?
Journalist Mark Whitaker Discusses The Year Black Power Challenged the Civil Rights Movement
On today’s show Michael Zeldin will be speaking with Mark Whitaker to discuss his new book Saying It Loud: 1966-The Year Black Power Challenged the Civil Rights Movement.
Business Event Ideas Employees May Actually Enjoy
Businesses are distinguished by their culture and the activities they do, but ultimately, it is essential that all companies treat their employees well because this has a significant impact on the expansion and development of the business.
NFL Players Banned For Betting Reveals How Lessons Learned From Adages Are Relevant And Mixed Messages Are Prevalent
In our business, when things turn sour, scapegoats must be found and punished.
Is It Time to Say No to Attacks On Individuals’ Self-Esteem?
For five years Wendy’s has taken a more aggressive comedic approach, ‘Why should we just laugh at ourselves, when we can laugh at you?’
Cat Colella-Graham Says Its Time to Update (or Create) Your Cannabis Policy
With changing laws and attitudes about cannabis use, organizations have either shifted internal policies to comply with current laws or continued enforcing a zero-tolerance policy. while organizations not affected by legal cannabis use continue to assert zero-tolerance policies in compliance to laws.
What Can’t Generative AI Do?
From programmers to researchers, generative AI can aid a large majority of the population.
Comms and Marketing Can Work Together, Even When Our Goals Are Different
Although marketing and communications might have similar functions on the surface — namely, telling the organization’s story —they often have widely differing goals.
What The Terminations Of Tucker Carlson & Don Lemon Have in Common With PR Agencies
Shortly after Fox’s announcement that they were parting ways with their once star performer, CNN announced that one of its once most recognized stars for the past 17 years, Don Lemon, was terminated by the network.
Social Media Storytelling Boosts Recruiting Efforts and Contributes to Company Culture. Here’s How.
While most social media efforts by businesses are aimed at potential customers, HR marketers can use the platforms to strategically boost recruitment efforts.
Assembly’s Partners for Progress Promises Measurable DEI Results
Global omnichannel media agency Assembly is putting its money where its mouth is: The Stagwell subsidiary just announced an investment program that will directly support minority-owned and operated businesses, creating a cohesive way for clients to reach underserved consumers.
Six Communication Tips for Leadership Presence
Sharpen your verbal communication skills and your leadership presence will increase.
Is a Governor’s Common Sense On Vacation at Disney World?
After years of experience doing crisis management, something I’ve learned is that at its heart is common sense.
The Case for Upskilling Today’s Leaders With Sustainability
Rapid growth is outpacing the current availability of sustainable skill sets in the job market: shockingly, just 17% of businesses that set sustainability targets are tracking to meet them.
Three Reminders on Social Media for Lead Generation
Three best practices for using social media to boost your lead generation.

