CommPRO|Industry News
CommPRO keeps the communications, public relations and marketing industries connected, informed and creative.
Archive
- Accessibility
- Active Listening
- Advertising
- Advertising Agency Man...
- Agency Insurgents
- Agile Engagement
- Analysis
- Artificial Intelligence
- Awards
- Barter & Trade
- Blockchain
- Brand Simplicity
- Branding
- Business Ethics
- Business Leadership
- C-Suite TV Insights
- Career Advice
- Celebrity Branding
- Comms Tech
- CommunicationsMatch
- CommunicationsMatch Ag...
- Company Culture
- Conferences
- Content Intelligence
- Content Marketing
- Content Marketing Central
- Corporate Communications
- Corporate Insights
- Corporate Social Respo...
- Crisis Communications
- Critical Now
- Cryptocurrency
- Customer Engagement
- Digital Advertising
- Digital Asset Manageme...
- Digital Communications
- Digital Marketing
- Digital PR
- Direct Marketing
- Diversity Equity Inclusion (DEI)
- Dominican Women To Marry
- ESG
- Earnings Guidance &...
- Editorial
- Education
- Email Marketing
- Events
- Executive Management
- Expert Filomena
- Expert Silvia
The Disruption is Real: AI will Forever Revolutionize How Communications Professionals Work
It’s such a fun parlor trick. Type a request into ChatGPT, and it spits out content. Some good, some bad. But none of it is relevant or threatening to my work.
Is AI Chat the Ultimate Cheat Code?
Ill-intentioned people can invent some very unscrupulous schemes when they put their minds to it, e.g., Volkswagen’s infamous defeat device that intentionally tricked auto emission tests.
Listening is Not a “Soft” Skill — Let’s Stop Thinking About it That Way
The great professional divide these days is between “hard” and “soft” skills: Can you code using Python? That’s a “hard” skill, per most hiring managers.
5 Etiquette Rules For The Post-Pandemic Office
Office etiquette rules have and will be changing as we return to an in-house working environment. Etiquette in the office is a sign of professionalism and it conveys respect for one another.
Exploring the Impact of 8 Billion People
On November 15th, 2022, the world population reached 8 billion people. This significant milestone highlights the ongoing trend of population growth, with an increase of 0.83% per year
A Conversation with Carl Bernstein, Author, ‘Chasing History: A Kid in the Newsroom,’ Part I
Join my conversation with Carl Bernstein about his new memoir, ‘Chasing History: A Kid in the Newsroom’ which traces his family history, self-education, and the origins of his storied career.
The Art of Not Listening
It is indeed no blessing to know the future, but it is a gift, particularly in times of crisis, to have a pretty good idea of what is coming next.
Bad News for Women: Gender Gap Grows to 151 Years
The news about the 'State of Gender Parity' - announced at the World Economic Forum ‘23 meeting in Davos - is not good. The report states: It will take 151 years to close the global economic gender gap.
Growing a Business? Beware of Data Breaches
One of the major challenges businesses face today is data loss. Data breaches are pervasive, affecting every country in the world, and result in billions of data records vanishing.
Welcome to CommPRO 2023
Welcome to the newly designed CommPRO! This is a new enhanced user experience, with a refreshed look and feel, and best of all, new functionality.
Thinking About Hiring an Agency? Don’t Make These Mistakes
We’ve all seen the wave of layoffs in big tech over the past few months, many impacting the marketing and communications functions. Having been in the business since before the Great Recession in 2008, I’ve seen the economy on the downswing before.
Preparing for an All-Digital World
PRophet’s Andrew Meranus uncovers his take on how professionals and brands alike can prepare for an all-digital world by 2041.
An Ethics Professor Tests the Morals of ChatGPT
When you think of artificial intelligence, do you hope it will make your life easier, or do you worry it will someday take your job?
The Right Stuff for Your Digital Marketing
Where should you be online? That’s a question that every business needs to answer as they develop a digital marketing strategy. There is no one right answer for all businesses
Marketing Done Right: Accutron
Businesses want to create something that lasts. A true success story is one of strong legacies and big impact. Bulova epitomizes this legacy with its influential Accutron watch.
Crisis Comms Lessons from Southwest’s Flight Cancellation Calamity
When Chicago PR expert Kathleen Connelly stepped into the middle of the Three Mile Island nuclear power plant disaster in 1979, she had a simple formula for crisis communications: “Tell it all, tell it accurately and tell it fast.”
How Comms Can Collaborate Across Business Functions in 2023
In the absence of a crystal ball or tarot deck, here’s where we see internal comms skills fitting in across business functions in 2023.
See How Your Pay Compares with the Ragan Salary Survey
It’s time to see how your organization’s overall compensation and benefits stack up in Ragan Communications’ 2023 Salary Survey.
Business Expansion: Investing, Budgeting, and Debt Management Strategies
Business expansion is a risky venture that requires careful planning and management of resources. It can be an exciting opportunity for companies to increase their profits, reach more customers, and build their brands.
SaaS Solutions: Leveraging Technology to Streamline Business Processes
In today's fast-paced business world, companies of all sizes are looking for ways to streamline their operations and become more efficient. One popular solution that many organizations are turning to is Software as a Service (SaaS) solutions.

