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Marketing Done Right: Accutron
Businesses want to create something that lasts. A true success story is one of strong legacies and big impact. Bulova epitomizes this legacy with its influential Accutron watch.
Crisis Comms Lessons from Southwest’s Flight Cancellation Calamity
When Chicago PR expert Kathleen Connelly stepped into the middle of the Three Mile Island nuclear power plant disaster in 1979, she had a simple formula for crisis communications: “Tell it all, tell it accurately and tell it fast.”
How Comms Can Collaborate Across Business Functions in 2023
In the absence of a crystal ball or tarot deck, here’s where we see internal comms skills fitting in across business functions in 2023.
See How Your Pay Compares with the Ragan Salary Survey
It’s time to see how your organization’s overall compensation and benefits stack up in Ragan Communications’ 2023 Salary Survey.
Business Expansion: Investing, Budgeting, and Debt Management Strategies
Business expansion is a risky venture that requires careful planning and management of resources. It can be an exciting opportunity for companies to increase their profits, reach more customers, and build their brands.
SaaS Solutions: Leveraging Technology to Streamline Business Processes
In today's fast-paced business world, companies of all sizes are looking for ways to streamline their operations and become more efficient. One popular solution that many organizations are turning to is Software as a Service (SaaS) solutions.
Evins Communications Accelerates Growth with Acquisition of Teuwen Communications
Evins Communications (Evins), a New York-based public relations agency with four decades of experience and success marketing iconic lifestyle brands, announced that it has acquired Teuwen Communications (Teuwen). Teuwen, named a Top 10 Wine and Spirits PR Agency in the US by Meininger’s Wine Business International
2023 Edelman Trust Barometer Reveals Business is the Only Institution Viewed as Ethical and Competent
The 2023 Edelman Trust Barometer reveals that business is now viewed as the only global institution to be both competent and ethical. Business now holds a staggering 53-point lead over government in competence and is 30 points ahead on ethics.
What the C-Suite Can Learn from the Rev. – Dr. Martin Luther King Jr.’s “I Have a Dream” Speech
What can the C-suite learn from the Rev. -Dr. Martin Luther King, Jr.? As a speech coach, I’m focusing on one moment in the Reverend King’s career, his “I Have a Dream” speech.
Dr. King’s Compassionate Talking
Effective compassion is rooted in words. The Rev. Dr. Martin Luther King, Jr., engaged in compassionate talking. He was direct, open and deep.
Mike Pence’s Book is No Flamethrower Like Prince Harry’s, the Duke of Sussex’s Hardcover, ‘Spare’
Pence is sparing in his resentment over a mob incited to lynch him.
Biden And McCarthy: Two Different PR Crises With Simple Remedies
It didn’t take long for the first two major PR crises to emerge in 2023.
Institute for Public Relations 2023 Leadership Update
The Institute for Public Relations Board of Trustees is thrilled to announce the election of Yanique Woodall, VP of Communications and Customer Experience at CVS Health, as the 2023 IPR Chair.
A Conversation with Nina Totenberg, Author, ‘Dinners with Ruth: A Memoir on the Power of Friendships’
Join Michael in his conversation with Nina Totenberg about her new memoir, Dinners with Ruth: A Memoir on the Power of Friendships, which describes her nearly fifty-year relationship with Ruth Bader Ginsberg.
PR Masters Series Podcast, Episode #70 – Stewart Hall, CEO & Managing Partner of Public Policy Holding Company Inc.
Today’s special guest is Stewart Hall, CEO & Managing Partner of Public Policy Holding Company Inc.
Fixing 4 Age-Old Obstacles to Effective Internal Comms
Instead of getting exercised about these four age-old obstacles to effective internal communications, let’s do something about them in 2023.
The Importance of Having Transferable Comms Skills
We chatted with Nour Salmeen, senior marketing specialist at Ascension, as part of NextUp, a video series highlighting the brightest young minds in comms.
How to Write a Marketing Essay: Best Tips
Even if you think that your writing skills are quite low, the ability to express your thoughts clearly and persuasively is very important—it helps maintain credibility, and promotes the brand effectively. In reality, there are no secrets that will allow you to become an outstanding writer overnight. However, you can learn some tips to help you improve your marketing essay writing capabilities.
How to Overcome Writer’s Block
Finding inspiration for writing can be tough any day of the week, but it’s especially difficult if you have taken some time off around the holidays and are now trying to get back into your work routine.
The Right Stuff for Your Digital Marketing
Where should you be online? That’s a question that every business needs to answer as they develop a digital marketing strategy. There is no one right answer for all businesses. Here’s how you can find the right places for your brand.

