CommPRO|Industry News

CommPRO keeps the communications, public relations and marketing industries connected, informed and creative.

Marketing Brian Wallace Marketing Brian Wallace

Back to School? Back to the Gym

The summer is nearly drawing to a close and getting back to school is once again upon us. Getting in shape doesn't always have to mean trekking to the gym for dozens of enormous machines. Although a gym offers a machine for any muscle you want to train, most people can get fit with only a few pieces of small, inexpensive equipment. 

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Public Relations CommPRO Public Relations CommPRO

Reinvigorating Democracy Event

on Wednesday, Sept. 14th. This free event will include an alumni & student networking reception.The Society of Presidential Pollsters identify & obtain records of the polling for the Oval Office. With the help of the libraries at GW, it preserves questionnaires, letters, & memorabilia in order to establish an academic resource for the study of presidential decision-making.

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Investor Relations CommPRO Investor Relations CommPRO

When and How to Diversify Your Investment Portfolio

The number of people currently interested in investing has gone through the roof. The rise of cryptocurrencies such as bitcoin has created a fandom like no other. The COVID-19 lockdown certainly helped the investment market as people were forced to do their own research and realize that this could actually be a very smart way to increase their overall value in the future. When the stock market is booming, there is no better feeling, and it is almost impossible to even consider selling any stock you have as you don’t know when its rise will stop. However, if you want to be a smart investor and ensure that you are continuously making money from your investments, you should consider diversifying your portfolio. Read on to find out when and how to diversify your investment portfolio. 

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Comms Tech Liz Finch Comms Tech Liz Finch

Closing the Gaps in Comms Tech 

For generations, technology has shaped and revolutionized every industry imaginable, with each new era bringing greater changes than the last. The communications field is perhaps one of the greatest examples of this trend, as we’ve seen comms tech become deeply integrated into the day-to-day workflow of communications professionals across the globe.

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Marketing Mike Paffmann Marketing Mike Paffmann

Overlooked Strategies for Improving Conversion Rates

There are some aspects of psychology in the marketing industry that have proven to be effective at converting potential customers, or at the very least, encouraging them to take the next step in their buying journey. One of those aspects that tend to be quite overlooked is specific words, also known as power words. The companies can use power words in their marketing efforts that are quite effective at generating more loyal customers for businesses and improving conversion rates.

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Marketing Frank Hamilton Marketing Frank Hamilton

Green Marketing: Advantages, Ideas, Examples And Best Practices

Many people have heard of the term “green marketing” but not everyone fully understands what it refers to and why it has become so important in our day and age. When climate change is on everyone’s mind and sustainability is trendy, green marketing is actively being used by brands all over the world to appeal to their customers. Here’s everything you need to know about green marketing.

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Events CommPRO Events CommPRO

Political Management Virtual Open House

Join GSPM Political Management Program Director Dr. Todd Belt and the GSPM recruitment and enrollment team to learn more about how a degree from the GSPM program can set you up for success! We will be joined by PMGT Alumna, Alexandria Tapia, who will share her experience as a student in the program and how it prepared her for a promising career. Come learn how you can start your career in advocacy at the Graduate School of Political Management!

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Industry News CommPRO Industry News CommPRO

Stagwell's (STGW) PRophet Adds Key Sales and Marketing Staff to Meet Growing Customer Demand

Stagwell's (NASDAQ:STGW)PRophet, the first-ever AI-driven PR pitch platform built by and for PR professionals that predicts media interest and sentiment before you pitch, today announced the hiring of Charlie Tulipas Enterprise Account Executive and Kendra Lewellyn as the company's Digital Marketing Manager, both moves that seek to further meet customer demand for the growing AI platform.

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Internal Communications CommPRO Internal Communications CommPRO

How to Write a Bio That Stands Out

Once upon a time, it was enough to have an e-mail address. Then, you needed a social media handle. Now that most of us have gone multi-platform, our profiles are silently screaming to be noticed amidst all of the other thought leaders, artists, influencers, and career professionals out there. Creating a bio for billions to see can seem overwhelming, but a well-crafted, strong bio can tell an amazing story for everyone who reads it.

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Strategic Public Relations CommPRO Strategic Public Relations CommPRO

Strategic Public Relations Virtual Open House

Join GSPM Strategic Public Relations Program Director Dr. Larry Parnell and the GSPM recruitment and enrollment team to learn more about how a degree from the GSPM program can set you up for success! We will be joined by SPR Alumna, Kaitlin Solomon, who will share her experience as a student in the program and how it prepared her for a promising career. Come learn how you can start your career in advocacy at the Graduate School of Political Management!

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