Whether you’re actively considering the sale of your public relations firm, or it’s just a vague idea that’s been percolating at the back of your mind for a while, it’s important to have realistic expectations before pursuing a deal in earnest.

A guy chows down on kitty litter, a celebrity bedazzles a convict’s ankle monitor with diamond studs, a groom marries a demon ghost bride.  These aren’t outtakes from B movies; they’re scenes from the year’s most highly anticipated commercial content—Super Bowl ads.

OK. You need to be of a certain generation to connect the communications and musical dots. If you are struggling, read on and I’ll connect them for you at the end.

Here are five easy-to-do items to keep your website search engine optimization (SEO) on track.

CommPRO andLightbox Search invite you to join our roundtable of communications industry leaders as they discuss how modern PR and communications crosses the intersection of SEO, SEM, Content Creation and earned media.

A century of women in PR: Stories about meaning, balance, and a clear path forward