Companies that want to reach their consumers these days have to invest in digital public relations efforts. Some of the basic ones include creating a business website and taking ownership of a company's search engine listing.

Historically, Democrats have campaigned on bread and butter issues. But in my opinion beginning right now – with only a little more than a month before the mid-term elections on November 8 – they must change their tactics for the remainder of the days leading up to the mid-terms and campaign on the most important issue facing the country – the continuation of our constitutional democracy.

With the mid-term elections only a few weeks away, presumably even people who don’t follow the political circus are beginning to pay attention to it.

Today, podcasts are very popular as a form of audio entertainment. They are also an easy way for content creators to connect with their target audience. Publishing podcasting content is also easy as a broadcasting license is not needed.

Not everyone can say a volcano did them a favor, but I’m remembering a big one, a giant one, Mt. Etna did for me forty years ago, still vivid in my mind as if it were yesterday.  

Florida Gov. Ron DeSantis sends plane loads of illegal immigrants to Martha's Vineyard. From a crisis mgt. standpoint, how effective was this political stunt?

The vast majority of public relations (PR) professionals (94%) want to be a part of changing the future of their field, with over nine in 10 (92%) believing AI has the potential to transform the way PR is conducted, according to new research commissioned by Stagwell's (NASDAQ: STGW) PRophet, the first-ever AI-driven PR pitch platform built by and for PR professionals that predicts media interest and sentiment. 

Who doesn’t love a circus? - Clients and public relations agencies when request-for-proposal (RFP) processes are run like one!

Now that Labor Day 2022 is history, the election season is now officially underway, although it really never stopped. And you can be certain that critics of far right and far left media outlets will shout 24/7 about the slanted and false coverage their rivals are disseminating. And so will politicians of all stripes.

Seeing Trump’s residence Mar-a-Lago on television day after day on local and national television news, I couldn’t help asking myself this Trumpish question:

Ben Chodor, former president of comms tech company Notified and one of PR Week's list of top PR technology leaders, announced today he has joined the Board of Trustees of the Museum of Public Relations, effective immediately.

I was just diagnosed with supination by a foot doctor who took my sneakers away from me that he said were causing it.

He said they needed emergency treatment, or what he described as a medical version of wheel alignment.  What?

As debtors doth make balance sheets ill, humor cures faster than any threats will.  

So, try a more creative approach to debt collection. Make your debtors laugh, don’t raise their ire.  Try dunning more artfully, adding comedic sparks to a friendlier fire.  

on Wednesday, Sept. 14th. This free event will include an alumni & student networking reception.The Society of Presidential Pollsters identify & obtain records of the polling for the Oval Office. With the help of the libraries at GW, it preserves questionnaires, letters, & memorabilia in order to establish an academic resource for the study of presidential decision-making.

Many people assume that famed cartoonist Walt Kelly, created the phrase, “We have met the enemy and he is us” in a 1970 cartoon  celebrating the first Earth Day.  The phrase became popular in his Pogo comic strip and on an Earth Day poster in 1971.

As a former head of communications for blue-chip companies, founder of agencies, and CEO of CommunicationsMatch™, I’ve been involved in the new business process for more than two decades.

A decade ago, most big companies didn't have investor relations professionals, and if they had an employee that was responsible for financial communication, that person was typically a manager working in public relations.

What I call Hi Society is what you normally do when someone’s approaching you while you’re walking along the avenue, boardwalk or beach.

It astonishes me, although it shouldn't after listening to years of on-air pundits abuse simple English worlds in order to make their points. So it didn’t surprise me that phase one of the January 6 Select Committee hearings had some commentators using the word “hero” despite the fact that many of these Johnny- come- lately “heroes” had supported the lies of the former twice-impeached president for more than four years.

Attention. Attention. Attention. As every PR professional can attest, it’s a precious resource, hard to wrangle, and sought-after commodity. (We’re waving at you, Editor). If you sat through a press event with boring bullet points or bad PowerPoint presentations, you already know how conveying key messages requires interest and everyone’s favorite buzzword: engagement.