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From Oil Spills to TikTok Crises CommPRO Marks 15 Years of Transformation
CommPRO celebrates 15 years by reflecting on the PR challenges of 2010 and the bold opportunities shaping communications today.
Why the Future of PR Depends on Who’s in the Room
Carmella Glover breaks down why communications must reflect the world it serves and what happens when it doesn’t.
AI Gives Challenger Brands a Research Edge Big Companies Can’t Ignore
In a revealing interview, MX8’s Tom Weiss explains how AI is rewriting the rules of marketing research.
Sonia Diaz on Storytelling, Mentorship and Shaping PR’s Multicultural Future
Sonia Diaz explains how mentorship, multicultural campaigns and cultural connection are reshaping public relations.
Sofia Colucci Brings Beer, Bold Ideas, and Honest Career Advice
Molson Coors CMO Sofia Colucci shares the real story behind beer commercials, bold brand moves, and building a career from brake pads to Super Bowl ads.
Kenny Gravillis Turns Movie Posters Into Cultural Landmarks
Creative powerhouse Kenny Gravillis opens up at Cannes about the magic behind iconic film posters and why human creativity still leads in the age of AI.
Gigi García Russo Says GEO Is Reshaping Earned Media in the Age of AI
HUNTER’s Gigi García Russo explains how communicators must adapt earned media strategies for the generative AI age through Generative Engine Optimization.
Why Smart Marketers Are Betting Everything on Brand in the Age of AI
Comscore CMO Jackelyn Keller breaks down why the future of marketing is a fusion of emotional storytelling and intelligent technology.
AI Speeds Up Market Research, but Human Insight Still Wins the Day
MarketCast’s Amy Fenton explains how marketers can adopt AI without compromising creativity or strategic depth.
Why Passion Points Are the Secret Weapon for Authentic Consumer Engagement
Discover how Kraft Heinz turned cultural quirks into 6.8B impressions—and why passion points may be your brand's most underutilized asset.
Coca-Cola and UMG Rewrite the Rules of Music and Brand Collaboration
Coca-Cola and UMG are rewriting the rules of brand-artist collaboration with Real Thing Records and here’s what every communicator should take note of.
Communicators Reclaim the Spotlight at Cannes with Bold Vision for AI and Inclusion
At the Cannes Lions Communications Town Hall, communications leaders made a powerful case for why AI must serve, not replace, human creativity, diversity, and authenticity in PR.
Katzenberg Declares the End of Marketing’s Black Box with AI Breakthrough
Marketing’s black box is finally being opened and AI is turning brand storytelling into a science, say top execs from Disney, Mars, and WndrCo.
Latino Culture Takes Center Stage at Cannes Lions as the New Mainstream
Latino US Day at Cannes Lions 2025 calls on brands and communicators to embrace Latino culture not as a trend—but as the mainstream force shaping the global narrative.
Industry Powerhouses Join Forces for First-Ever Communications Town Hall at Cannes
Executives from Meta, Chanel, Publicis, Comcast, HUNTER and more will gather at Cannes Lions for a first-of-its-kind Town Hall redefining how the industry connects and collaborates.
The Insiders Guide to Winning Cannes Without a Yacht or Activation
A seasoned Cannes veteran shares how showing up without an official activation can lead to the most valuable conversations of your career.
Cannesversations Brings Bold New Voices to Cannes Lions 2025
CommPRO’s Cannesversations brings top execs, bold insights, and the first-ever Town Hall to Cannes Lions 2025.
CommPRO to Host First-Ever Communications Town Hall at Cannes Lions 2025
CommPRO is bringing the first-ever Communications Town Hall to Cannes Lions 2025, uniting PR, communications, and marketing leaders for an open, solution-driven discussion on the industry’s future.
Virginia Devlin Revolutionized PR and Transformed Accessibility While Building a Global Empire
The visionary founder of Current Global transformed the PR industry with her groundbreaking commitment to accessibility and built a global powerhouse in the process.
AI Won’t Replace PR Pros, It Will Amplify Their Power
Aaron Kwittken, founder of PRophet recently sat down with industry catalyst Julie Thompson, former EVP and Chief Marketing Officer of OAAA, to discuss the intersection of public relations and Artificial Intelligence (AI).