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Data’s Role in Building Better Media Campaigns
Advanced communications technologies are growing increasingly popular in similar sectors, like marketing and advertising, but has not yet impacted the public relations industry in any substantial way. Many PR professionals see augmented intelligence (A.I.) and automation as a threat to their jobs and a hindrance to the creativity that makes their work unique and gratifying, despite its growth across other industries.
Agree or Disagree: America's Image in the Disinformation Age
Hosted by GSPM GWU, Ryan Byington, Richard Bruner, Larry Parnell, Mike Bishop, Debbie Mucarsel-Powell