President Trump 2.0 is speaking with a Forked Tongue.

AI tools like ChatGPT are disrupting Google’s dominance. Learn how to adapt with LLMO and stay ahead in the evolving search landscape.

As the Super Bowl approaches, media attention shifts from football to pop culture, leaving brands with sky-high ad costs and little earned media impact.

Insights on the implications of Meta’s policy changes on misinformation, brand safety, and the evolving landscape of social media communication from industry leaders.

Bill Davies is reshaping Racepoint Global by blending experiential expertise with cutting-edge technology to drive growth and create impactful, integrated campaigns.

The first headlines of 2024 already offered key PR lessons—are we in for more of the same in 2025?

Uncover the timeless communication strategies and leadership lessons from Dr. Martin Luther King Jr. that can inspire today's leaders to drive meaningful change.

Helio Fred Garcia examines how Trump’s policies and rhetoric threaten Martin Luther King Jr.'s vision of equality and justice.

In 2024, hijacking engagement surged with real-world consequences, and in 2025, brands must focus on early detection and proactive crisis strategies to protect their reputations amid growing cultural and political risks.

Melissa Rieger shares how her personal journey and career shift led to the development of her "Four E’s" framework, offering insights for leaders to boost empathy, enthusiasm, efficiency, and effectiveness.

Neil Foote warns that Meta's new content strategy could open the floodgates to unchecked hate speech and misinformation online.

Discover how industry leaders are coming together to tackle Meta’s misinformation dilemma in CommPRO’s groundbreaking Communications Town Hall.

2025 is set to revolutionize communications, pushing professionals to innovate and adapt to new technologies or risk being left behind in an ever-evolving landscape.

AI is poised to revolutionize the media and communications industry, transforming how news is distributed and forcing professionals to adapt or risk being left behind, just as the Ford Model T reshaped industries a century ago.

Marian Salzman reflects on 30 years of trendspotting in her 2025 report, blending bold insights on the future, personal responsibility, and disruption, while hinting at what's next.

Discover the game-changing insights from the most engaged articles shaping the future of communications.

As we commence 2025, this article explores how communications professionals can harness the power of unity, freedom, and shared values to become heroes in a divided world.

As we close the books on 2024, we thought it might be helpful to dog-ear a few pages—namely, those featuring three big conversations that mattered this year and will continue to grow in importance in 2025.

The media landscape in 2025 will demand PR and marketing leaders to navigate fragmented audiences, evolving platforms, and AI-driven challenges with innovative, trust-building strategies.

Turn your New Year’s resolutions into opportunities by using PR skills to plan smarter, build community, and fuel curiosity in both work and life.