AI Is Poised to Make Google Obsolete in Just Four Years
AI could overtake traditional search in just a few short years.
We’re already seeing it with the incorporation of AI results in search engines, but even past that, OpenAI launched ChatGPT Search in October of 2024, which enables users to quickly get information on any topic via a chat with the large language model. And Perplexity offers a robust AI search engine that is completely up to date with current events and content.
The New Search Revolution
SEO revolutionized marketing in the early 2000s. All it took was some elbow grease, a solid SEO strategy, and patience as a site would slowly climb the keyword rankings. And of course, the world optimized its content to rank in one specific place: Google.
But now, the world is changing, and even Google itself is no longer the great source of traffic for websites that it once was.
