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Marketers Must Rethink AI Hype and Habits After Benedict Evans’ Reality Check
Benedict Evans explains why AI is powerful but not magic and how communicators can win by focusing on adoption, differentiation, and human judgment.
The Insiders Guide to Winning Cannes Without a Yacht or Activation
A seasoned Cannes veteran shares how showing up without an official activation can lead to the most valuable conversations of your career.
What Breaks When Google Search Traffic to Your Website Disappears?
When Google search traffic disappears, PR professionals must be ready to protect brand visibility, reputation, and trust in an increasingly AI-driven landscape.
AI’s Digital Gold Rush Is Fueling a Trust Crisis—And No One Is Ready for the Fallout
As generative AI accelerates the rise of fake content and fraud, the battle to preserve trust in the digital economy hinges on identity verification, content authentication, and safe online spaces.
AI Is Poised to Make Google Obsolete in Just Four Years
AI tools like ChatGPT are disrupting Google’s dominance. Learn how to adapt with LLMO and stay ahead in the evolving search landscape.
When The Internet Is Not Enough
They have consumed virtually ALL of the data available on the Internet. All of it.