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PR Agency RFPs: From Circus to Streamlined Process
Who doesn’t love a circus? - Clients and public relations agencies when request-for-proposal (RFP) processes are run like one!
The GOP Is Correct About The Liberal Biased Media
Now that Labor Day 2022 is history, the election season is now officially underway, although it really never stopped. And you can be certain that critics of far right and far left media outlets will shout 24/7 about the slanted and false coverage their rivals are disseminating. And so will politicians of all stripes.
Why Isn't There a TV Docuseries About Mar-A-Lago?
Seeing Trump’s residence Mar-a-Lago on television day after day on local and national television news, I couldn’t help asking myself this Trumpish question:
PR Technology Pioneer, Ben Chodor, Joins The Museum of Public Relations Board of Trustees
Ben Chodor, former president of comms tech company Notified and one of PR Week's list of top PR technology leaders, announced today he has joined the Board of Trustees of the Museum of Public Relations, effective immediately.
Do Your Sneakers Need This?
I was just diagnosed with supination by a foot doctor who took my sneakers away from me that he said were causing it.
He said they needed emergency treatment, or what he described as a medical version of wheel alignment. What?
Thou Shalt Not Stiff Who Maketh Thee Laugh
As debtors doth make balance sheets ill, humor cures faster than any threats will.
So, try a more creative approach to debt collection. Make your debtors laugh, don’t raise their ire. Try dunning more artfully, adding comedic sparks to a friendlier fire.
Reinvigorating Democracy Event
on Wednesday, Sept. 14th. This free event will include an alumni & student networking reception.The Society of Presidential Pollsters identify & obtain records of the polling for the Oval Office. With the help of the libraries at GW, it preserves questionnaires, letters, & memorabilia in order to establish an academic resource for the study of presidential decision-making.
Democrats Have Met Their Long-Time Enemy And It Is Them – But It Might Be Changing (With An Important Lesson For People In Our Business)
Many people assume that famed cartoonist Walt Kelly, created the phrase, “We have met the enemy and he is us” in a 1970 cartoon celebrating the first Earth Day. The phrase became popular in his Pogo comic strip and on an Earth Day poster in 1971.
Agency New Business: Increasing Wallet Share with Clients
As a former head of communications for blue-chip companies, founder of agencies, and CEO of CommunicationsMatch™, I’ve been involved in the new business process for more than two decades.
Collaboration and Learning Between IR and PR
A decade ago, most big companies didn't have investor relations professionals, and if they had an employee that was responsible for financial communication, that person was typically a manager working in public relations.
Do You Belong in Hi Society?
What I call Hi Society is what you normally do when someone’s approaching you while you’re walking along the avenue, boardwalk or beach.
Heroes Of the January 6 Select Committee Hearings (With An Important PR Lesson For People In our Business)
It astonishes me, although it shouldn't after listening to years of on-air pundits abuse simple English worlds in order to make their points. So it didn’t surprise me that phase one of the January 6 Select Committee hearings had some commentators using the word “hero” despite the fact that many of these Johnny- come- lately “heroes” had supported the lies of the former twice-impeached president for more than four years.
Five Tips for Attention-Grabbing Visual Storytelling
Attention. Attention. Attention. As every PR professional can attest, it’s a precious resource, hard to wrangle, and sought-after commodity. (We’re waving at you, Editor). If you sat through a press event with boring bullet points or bad PowerPoint presentations, you already know how conveying key messages requires interest and everyone’s favorite buzzword: engagement.
The Spin Man’s Adventures in Book Signings Starts With Maiden Flight at Trump Taj Mahal
Of all my book signings, the ones for my first book, “SPIN MAN,” published in 1997, were the most fun and learning experiences I’m happy to share with new authors. This memoir chronicles my adventures and misadventures in public relations after I left NBC.
PR Lessons Learned From The January 6th Select Committee Hearings That Apply To Non-Political Situations
In my opinion, the January 6 Special Committee hearings accomplished its goals of informing viewers who were not previously closely following the January 6 reporting, and/or forgot about the attempted coup that led to the violent insurrection and loss of life during the certification of President Joe Biden’s election.
How I Learned to Ask All the Right Questions Before Writing For Others, After I Didn’t at My Peril
Before you write anything for clients or employers, ask what style or tone they want – formal, informal, polite, provocative? Whatever terms work for you. They may not know, but it’s better to inquire. And if they don’t know, you’ll likely have greater license to share your expertise.
Democrats PR Strategy Misses The Targets; Supreme Court Decisions Prove The Democratic Strategy is Flawed, As Are Many Agency PR Media Campaigns.
One thing all but the most fanatic Democrats must admit: The recent Supreme Court rulings overturning Roe v. Wade and the New York State gun control law prove that the Democrats PR strategy doesn’t work. Like most agency publicity hits, it’s not the number of placements that matter: It’s the quality of the placements, and while both agency and Democratic media campaigns might pile up enough hits to fill a wing of the Library of Congress they do nothing to change people’s minds.
I Don't Know about You, But I've Got An Action-Packed July 4th Weekend Planned in the Best of All Places–My Mind!
That’s right, all the activities I’ll be enjoying mentally over this jam-packed weekend with my feet up on my easy chair or maybe stretched out on a chaise lounge chair on our sun-drenched balcony overlooking hopefully a tranquil ocean or see me sleepwalking on the beach.
Close Calls with Presidents of the United States
Who really won?
Citing irregularities in certain swing states, many still questioned who really won the Presidency. Sound familiar? Only this was the 1960 general election.
Your Input Needed! - PR Professional Research (SURVEY)
PRophet teamed up with The Harris Poll, a leading independent research company, to better understand trends in the Public Relations industry, especially around comms-tech and AI. Please take 10-minutes to complete our survey. Your response is critical to understanding the industry’s needs for solutions to some of our biggest challenges and opportunities.

