CommPRO|Industry News
CommPRO keeps the communications, public relations and marketing industries connected, informed and creative.
Archive
- Accessibility
- Active Listening
- Advertising
- Advertising Agency Man...
- Agency Insurgents
- Agile Engagement
- Analysis
- Artificial Intelligence
- Awards
- Barter & Trade
- Blockchain
- Brand Simplicity
- Branding
- Business Ethics
- Business Leadership
- C-Suite TV Insights
- Career Advice
- Celebrity Branding
- Comms Tech
- CommunicationsMatch
- CommunicationsMatch Ag...
- Company Culture
- Conferences
- Content Intelligence
- Content Marketing
- Content Marketing Central
- Corporate Communications
- Corporate Insights
- Corporate Social Respo...
- Crisis Communications
- Critical Now
- Cryptocurrency
- Customer Engagement
- Digital Advertising
- Digital Asset Manageme...
- Digital Communications
- Digital Marketing
- Digital PR
- Direct Marketing
- Diversity Equity Inclusion (DEI)
- Dominican Women To Marry
- ESG
- Earnings Guidance &...
- Editorial
- Education
- Email Marketing
- Events
- Executive Management
- Expert Filomena
- Expert Silvia
Publishers Risk Losing Readers as Monetization Outpaces Personalization
The publishing industry is pushing harder on revenue without solving its identity crisis, and marketers should take note.
Family Power and Local News Reinvention Signal Media’s Next Big Shift
Inside Eric Hoffman’s plan to scale a family publisher while a separate “Hoffmann” empire races to rebuild local news and demand better, more local stories.
Why Michael Levy Is Betting on Print-Only in a Digital-First World
Summit Journal’s return under Michael Levy reveals why the future of premium storytelling might just be printed.
Chloe Malle Takes the Helm at Vogue as Anna Wintour Redefines the Future of Fashion
Chloe Malle’s appointment to lead American Vogue shows why marketing communicators must master both legacy storytelling and digital-first growth.
TIME’s Sam Jacobs Wins Top Journalism Honor While Redefining Media’s Future
TIME’s Sam Jacobs honored at PRSA-NY’s Big Apple Awards for leading trusted journalism to its largest audience in history.
The Onion Outsells the Boston Globe and It’s Not Even Trying to Be Real
The Onion’s surprising print comeback is a masterclass in how to cut through digital noise.
AI, Authenticity and the Future of PR Are Colliding Faster Than You Think
CommPRO’s Fay Shapiro joins Sherry Goldman to explore how technology and community are reshaping public relations from the inside out.
Marketers, Meet the New Internet Business Model
Cloudflare just redefined content access for AI, setting the stage for a new internet economy that marketers and communicators must quickly adapt to.
New Analytics Tool Reshapes How Brands Spot Social Video Trends
A new analytics platform is changing how fast brands respond to trends and beat competitors to social video opportunities.
What Would Jay Gould Do if AI Was Stealing His Content
A thought experiment in media strategy through the lens of a 19th-century robber baron and 21st-century AI disruption.
Chartbeat Acquires FatTail to Streamline Advertising and Content Analytics
Chartbeat has acquired FatTail to integrate direct advertising solutions with its content analytics platform, aiming to help digital publishers optimize revenue and audience engagement.
Celebrating Independence and the Power of Communication
As the publisher of CommPRO, a platform dedicated to communications professionals, the 4th of July holds a special place in my heart.
A Brief History Of Media Hoaxes And A Reminder That "Fake News" Is Nothing New
One of the earliest instances of media hoaxing in America occurred in 1835 when the New York Sun published articles claiming the esteemed astronomer Sir John Herschel had made groundbreaking discoveries on the Moon.