CommPRO|Industry News

CommPRO keeps the communications, public relations and marketing industries connected, informed and creative.

The 7 Habits of Highly Effective Women Leaders™

Super-successful women leaders have learned to eliminate the good girl habits which rewarded them in their teens but stalled them in their professional lives. From research, executive coaching and experience I have identified the new habits that propel women forward to achieve their personal visions of success without abandoning their values.

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Comms Tech, Public Relations Aaron Kwittken Comms Tech, Public Relations Aaron Kwittken

Data’s Role in Building Better Media Campaigns

Advanced communications technologies are growing increasingly popular in similar sectors, like marketing and advertising, but has not yet impacted the public relations industry in any substantial way. Many PR professionals see augmented intelligence (A.I.) and automation as a threat to their jobs and a hindrance to the creativity that makes their work unique and gratifying, despite its growth across other industries.

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