As communicators seek to engage dispersed workforces and help culture thrive, they must figure out a strategic mix of content, channels and cadence to consider how they ensure messages reach all employees.

A comprehensive internal communications strategy requires you to have the necessary tools to reach and engage your employees. Commonly referred to as a “tech stack,” a term used by developers to describe a collection of programs used to design an application or platform, an internal communicator’s stack pieces of software can help reach employees and measure messaging efforts. These measurement features are an invaluable resource when you are looking to prove the efficacy of your messaging strategies to C-suite members and other high-level executives.

Avoid rainbow washing, celebrate intersectionality and more.

PR professionals have been looking for a plug-and-play measurement panacea for decades. That’s a problem, according to Katie Paine, founder of KD Paine Partners.

The poor semicolon. This humble punctuation mark can confuse even seasoned writers. Even its name, only half a colon, is sad and misleading.

Don’t worry, little guy. You’re so much more.

Employee engagement and employee well-being go hand-in-hand. Don’t believe us? Check this out: Researchers from the University of Louisville and Florida International University found a positive correlation between high employee engagement and employee well-being.

Whether you’re an in-house PR pro or work for an agency, whether you’re working for a Fortune 100 company or a governmental agency, you’re almost certain to handle topics of deep importance to the LGBTQ+ community — and not just during Pride month.

After a long winter and a short spring, everyone wants to be outside enjoying the warm weather. And after a long two years, your employees could benefit from a little extra break for their mental health.

Enter the hallowed tradition of the summer Friday.

Quotation marks seem straightforward. If you’re recounting exactly what someone else said, it should be in quotation marks. Easy, right?

That part is simple enough. But where does the punctuation mark go in a quote? What if it’s a quote within a quote? Do you ever use single quotes? What if it’s an unfamiliar word? Are there exceptions?

The Ragan Salary Survey mostly polled those who work in communications, but there are valuable lessons here for all wellness professionals.

For employees who are returning to the office, the rising cost of a commute to a physical workplace has become a growing concern.

Gasoline prices in the U.S. hit a record high last week, with the national average price for a gallon of regular gas climbing to $4.37. Inflation has skyrocketed to a near-40-year high.

You’ve spent hours – maybe days – making sure every word in your email or intranet post is perfect. You know that the content is exactly what’s needed; your readers will laugh, cry and throw flower petals at your words.

Netflix did everything that DE&I advocates asked for when staffing its brand journalism venture, Tudum.

The company hired a diverse cohort, mostly people of color and/or women. It gave them generous pay and creative freedom to speak to audiences from their individual, unique perspectives.

Then, after less than a year, Netflix laid them off.

The mental load is a popular term for the extra work that women carry in maintaining a family and household. It’s a combination of cognitive and emotional labor, according to BBC’s Worklife.

We’ve all taken video meetings with our cameras off. Maybe there are kids running in and out of your home office, or you didn’t sleep well the night before and are dealing with some serious eye bags. Regardless of the reason, data shows that C-suite members don’t like it when employees go camera off.

Jumping up from the hallowed, wooden bench of Nashville’s Ryman Auditorium, the lingering reverberations of mandolin strings from the Punch Brothers’ final chord struck deeper than the palpitations of my heart.

Despite standing in a hall of 2,360 other music lovers, it still felt like I was alone with the music.

Kristin Hansen, executive director of the Civic Health Project, believes that communicators can play a critical role in crafting brand stories that unite audiences with wildly divergent beliefs and values.. “You have a really important role to play in telling better stories,” she said in her fireside chat at Ragan and PR Daily’s Brand Storytelling Conference on April 13, “Bridging the divide with brand storytelling.”

Think about your favorite shirt to wear to the office (or on your daily Zoom calls). What color is it?Does it make you feel powerful, confident? Perhaps you like this shirt because you feel it makes you appear approachable and friendly.