CRM systems hold far more than customer records; when used strategically, the data inside them can reveal insights that help organizations drive smarter decisions, stronger relationships, and sustained business growth.

Capitol Communicators profiles will allow you to meet some of the most interesting and insightful pros in our region, learn how they stay ahead of the curve and pick up practical wisdom during a time of constant change.

Capitol Communicator is a sister company of CommPRO.

Religion has become the most programmed format on U.S. radio, reflecting shifting audience demand and a changing media landscape for broadcasters and communicators.

As AI becomes embedded in everyday communications work, Capitol Communicator editor Phil Rabin argues that proficiency with the technology and the ability to prove ROI are quickly becoming essential expectations for PR professionals who want to stay relevant and credible in a changing industry.

A Capitol Communicator profile spotlights Greg Kihlström, creator of The Agile Brand Guide and award-winning Agile Brand podcast, whose prolific work and entrepreneurial drive continue to shape the future of marketing technology and customer experience across the Mid-Atlantic and beyond.

A Capitol Communicator profile of Dominic K. Hawkins II, vice president of communications at the NAACP, on leading with clarity, purpose and impact at the intersection of advocacy and public affairs.

As press releases evolve beyond media pitching, early-career communicators are using them as strategic tools for visibility, credibility and discovery across media, search and AI platforms.

You’ve optimized creative. You’ve tightened your bid strategy. Yet, your Return on Ad Spend (ROAS)  remains capped. What now?

Capitol Communicators is a profile series spotlighting the people shaping the present
and future of advertising, digital, marketing and public relations in the Mid-Atlantic.
This profile features Beth Johnson, Founder & CEO, RP3 Agency, Bethesda, MD 

As we close out a year of growth, reflection and resilience, we reflect on what 2025 revealed about the power of community in communications and why there’s real optimism about what CommPRO and the industry can build together in 2026.

This forward-looking piece outlines five major predictions expected to shape 2026, offering communications professionals a timely snapshot of the trends, forces and shifts to keep on their radar as the year ahead takes shape.

I’m excited to share that CommPRO and Capitol Communicator are joining forces in a strategic union that expands our reach, fuels innovation and creates new opportunities for the communications community.

The Mid-Atlantic MarCom Summit returns October 9 with a powerhouse speaker lineup.