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Misleading Claims Are Ubiquitous In Our Society; More Policing Is Needed
The Federal Trade Commission is putting hundreds of advertisers on notice that they should avoid deceiving consumers with advertisements that make product claims that cannot be backed up or substantiated.
Desperately Seeking Authenticity
It’s official. The word of the year — according to Merriam-Webster — isn't a new word.
Can There Be A Crisis Mismanagement Rapprochement In Gaza?
Yes, the second front in any war is waged by crisis managers who know how to deploy what is so missing in action—public relations.
Transgender Representation in Corporate Leadership
Despite loud upheaval from some anti-LGBTQIA+ groups, DEI initiatives have influenced many workplaces to make space for transgender individuals in leadership roles.
Communicators Are In The Fast Lane–Here’s How To Slow It Down
It’s time to slow it down. And by writing those words, I know I’m flouting the conventional wisdom about all things communication.
Attention All Journalists, PR Practitioners And Especially The New York Times: Take Time To Check Your Facts
Public relations people can learn three valuable lessons from the aftermath of the Hamas terrorist attack on Israel.
CCOs At the Epicenter of Disruption
If you closely observe the nation’s leading corporations, you’ll notice there’s been a pendulum shift in the chief communications officer’s role.
What Brands Should Know About The Role of Immersive Media in their Marketing Communications in 2024
Insights from the M100 judges on unlocking the immersive media for brands in 2024.
How To Navigate Through Major Changes As An Executive Communicator
Simple lessons for communicators from Rite Aid’s bankruptcy announcement.
Annual Reviews: If You Really Want to Succeed, Ask for Honest Feedback
It’s the time of year when thoughts turn to highlighting accomplishments in the quest for promotions and more money.
The Foundation for Leaning into Social Issues
Purpose should be a North Star for the choices we make in our lives or businesses, and the recommendations we make for clients.
Late GOP Opposition to Trump: A Tale of Hypocrisy and PR Lessons from Chaucer's Canterbury Tales
If Mr. Chaucer was around today, he might have included the proverb in a yarn titled, “ Better Late Than Never: The Sorry Saga of Hypocritical Republicans Opposing Donald Trump Who Are Attempting To Save Face Because They Supported Him For Years.”
All Hail, Madame Senator
All hail Madame Senator. That is, Senator Dianne Feinstein: visionary, courageous, bold.
The Last Straw, Or Why I Stopped Viewing Sports Through Rose Colored Glasses And See Things Clearer
If management thinks you’re a valuable asset they’ll most likely reassign you. If they refuse, that also sends a message about your standing in the agency.
Enter The New Colosseum Where Gladiators For Democracy And Autocracy Battle To Win Allies
For now thankfully it’s not a world war, only a word war, freedom vs. dictatorship.
Igniting Innovation at Unprecedented Speeds – Insights from Industry Leaders
CommPRO asked the judges of the 2023 Metaverse 100 to weigh in how do they perceive AI's impact on innovation and as AI speeds up human tasks; how might this affect innovation.
Understanding Generational Preferences Leads to Key Insights for Communicators
Megan Fletcher, VP of Customer Marketing at Marigold, analyzed the 2023 U.S. Consumer Trends Report (CTI), providing valuable insights for public relations leaders by emphasizing the diverse expectations and preferences across generations.
Quality Content Crucial for Streaming Services Amid Increasing Competition
In a recent article by David Bloom published in TVREV, David discusses how Neumann stressing the need for Netflix to improve every aspect of its service, with a particular emphasis on content quality, acknowledging that this is what their members care about the most, and its implications.
AI, Ethics, and Public Relations
With adoption having reached a tipping point, industry visionaries are now leveraging AI to generate content, pitch, measure, and even manage the whole PR process.
Media Biases Are Easy To Spot If You Look For Them
Media biases are everywhere. And they’re easy to detect, especially in political and sports reporting.