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Edward Bernays Didn’t Know AVEs. That’s the Point.
Johna Burke reflects on an AI-driven conversation with Edward Bernays that raises a timely question for communicators: Are we measuring what we do, or the value and impact we actually create?
What “Ask Eddie” Reveals About the Future of Public Relations in the AI Era
The Museum of Public Relations’ new AI-powered “Ask Eddie” platform is giving communicators, students and historians a first-of-its-kind opportunity to engage in live conversations with the thinking and voice of PR pioneer Edward L. Bernays, opening a fascinating new chapter in how the industry explores its own legacy and future.

