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AI Ethics Need Time
At the same time Major League Baseball (MLB) has made a revolutionary rule change to speed up America’s pastime, some renown business leaders have called a timeout to slow down the planet’s hottest new technology, Artificial Intelligence.
Sara Whitman Shares Tips For Setting Definitions Before Goals And Empowering Managers To Collect Data
With workplace burnout estimated to cost the U.S. economy more than $500 billion each year, Sara Whitman, chief people officer at Hot Paper Lantern, emphasizes that this has become a norm — in and outside of work.
How To Go From Legalese To Legal Ease
Collaborations between lawyers and communications professionals often leave both parties with a sense that the other comes from opposite ends of the earth and never the twain shall meet.
Beware: PR pros using emojis on social media inadvertently giving investment advice
A recent ruling by a judge in New York is raising quite a few eyebrows. The judge ruled that some emojis essentially represent investment advice — whether the user intended to offer such advice or not.
Adeta Gayah guides her team to embrace automation and the future of work
One of the biggest concerns floating around the digital workplace centers on the rise of AI tech and how it’ll affect the world of work.
1,000 communicators were Asked how they’re overcoming obstacles and shaping strategies
Ragan’s annual Communications Benchmark Report, surveying nearly 1,000 communicators from across a broad spectrum of industries, sheds light on what the challenges and opportunities that comms professionals hope to tackle in the year ahead.
PR Masters Series Podcast, Episode #74 –Valerie Di Maria
Today’s special guest on the PR Masters Series podcast is Valerie Di Maria, Principal, the10company.
President Biden’s Lesson For PR People: Best To Avoid Saying ‘No Comment’ When Saying ‘No Comment’
President Biden’s cardinal mistake was to use the phrase “no comment” in three of his four replies, a PR 101 “no no” when ducking reporter’s questions on an issue of importance to the country.
Building an Effective Marketing Campaign Through Interdepartmental Collaboration
Effective marketing campaigns can make or break your business. A well-strategized, coordinated campaign can bring new customers to your company, bolster your brand presence, and improve the ROI of every long-term project you commit to.
Alexander Rose Talks about Two Rival Spies and the Secret Plot to Build a Confederate Navy
Alexander Rose is the author of Washington’s Spies (the basis for the AMC drama series, Turn: Washington’s Spies, on which he served as a writer/producer), and several other nonfiction books.
My Nightmare PR Dream
Throughout my PR career I have been criticized for frequently telling clients and account groups the truth: What they want in a program will not work with the media because it is too self-serving and lacks originality, news or feature use possibilities.
9 in 10 PR Pros Believe AI Will Allow Them to Do Their Jobs Better, Stagwell Report Says
Stagwell Marketing Cloud’s latest State of Comms Tech Report is out, and it’s a clear sign that PR is ready to embrace the future.
How to Connect Your Target Reader with Your Blog
As with all online marketing, just pushing content out is not enough. You have to be intentional to connect with your reader.
Worried About Employee Burnout? Start With An Empathetic Culture
Wellbeing expert and burnout survivor Amy Johnston shares her secrets to launching a successful workplace wellbeing program.
How To Improve Your Customer Satisfaction Surveys
As a business leader, you must ensure that your company isn’t only influenced from within. Diverse data provides you with more valuable insights. This is where utilizing customer satisfaction surveys can make a difference.
What To Know About Sports Betting And Universities
Are colleges now becoming locations where young minds learn to place prop bets and parlay their winnings? As more schools find gambling partners, those educational outcomes seem less like longshots.
The 13 Biggest Takeaways from the Ragan Social Media Conference
Over the course of three days, ranging from pre-conference to the closing session, new friendships were formed, new insights were gleaned and new ideas bloomed.
Five Vital Tips To Write a High-Quality Marketing Dissertation
If you are preparing to write a dissertation on marketing and are willing to create a fundamental and high-quality work, you should know that it will not be an easy task.
After TikTok CEO’s Congressional Testimony, Brands Should Question Their Platform Presence
Unanswered questions, ambiguity and elusiveness by TikTok Chief Executive Officer Shou Zi Chew were on display before the House Energy and Commerce Committee on March 23.
The Perp Walk: Only Donald Trump Could Look at it as a Good Thing
We’re talking about former President Donald Trump and his looming indictment by the Manhattan District Attorney’s Office. Only Trump could turn things upside down and want to have a perp walk!