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#TheSocialFrontier: The Digital Donation Era of Nonprofits
Over the last two decades, we have seen the rise of the nonprofit industry. Like its counterpart in the for-profit arena, nonprofits are becoming more specialized in their offerings and positioning. Today, there are nonprofits who have programs that are similar to one another and therefore considered to be direct competition. Look around – environment, healthcare, racial justice, children, education, animals, and many more initiatives for people to invest their time.
Six Great Reasons a Freelancer Should Rent an Office Space
As you can imagine, most freelancers work from the comfort of their homes. Most of them, but not all! There are also those who, being freelancers, are in no hurry to change the office environment for home comfort. And some rush to the office after working at home for several months. Please don't think they get frustrated with freelancing. They are fine with this. Many freelancers are moving away from working from home and buying or renting offices. This behavior is because of some reasons. Let's look at each of them.
Want to Write Tighter and Shorter? Here’s How...
We’re busy. No one has time to read lots of words when a few will do.
The Fun Factor in Company Culture
The old saying, “All work and no play makes Jack a dull boy,” is appropriate when discussing fun in the workplace. A study found that just over 80 percent of employees at companies that ranked as ‘amazing workplaces’, described their office environments as ‘fun.’.
"You Cannot Cry All the Time"
“Why so much grief for me? No man will hurl me down to Death, against my fate.And fate? No one alive has ever escaped it, neither brave man nor coward,I tell you – it’s born with us the day that we are born.”– Homer, The Iliad
This is the story of three journeys—two remarkable women on very different paths and the one we are all taking together.
The Key Benefits of Using Mystery Shoppers for Your Business
If you're looking for a way to improve your business, you should consider using mystery shoppers. Mystery shoppers are individuals who are hired to visit businesses and assess their quality of service. They provide detailed reports about their experience, which can help business owners improve their operations. Here we will discuss the key benefits of using mystery shoppers for your business.
How I Learned to Ask All the Right Questions Before Writing For Others, After I Didn’t at My Peril
Before you write anything for clients or employers, ask what style or tone they want – formal, informal, polite, provocative? Whatever terms work for you. They may not know, but it’s better to inquire. And if they don’t know, you’ll likely have greater license to share your expertise.
Communications and Marketing Agency FrazierHeiby Rebrands as Slide Nine New Leadership, Rapid Expansion Gives Way to Next Chapter for the Business
Two and a half years and one global pandemic after an ownership transition, Columbus, Ohio-based communications and marketing agency, FrazierHeiby, has a new brand. As of today, the firm will be known as Slide Nine Agency, a name reflective of the company’s culture and inspired by direct client feedback.
A Conversation with EJ Dionne and Miles Rapoport, Authors, 'Democracy, The Case for Universal Voting'
Join Michael in his discussion with E.J. Dionne, Jr. and Miles Rapoport about their new book 100% Democracy, The Case for Universal Voting which argues the mandatory participation in our electoral system should be the cornerstone of our Democracy.
These are the Top Skills Communicators Need for the Future (VIDEO)
Before you write anything for clients or employers, ask what style or tone they want – formal, informal, polite, provocative? Whatever terms work for you. They may not know, but it’s better to inquire. And if they don’t know, you’ll likely have greater license to share your expertise.
Reviews and Testimonials Are Marketing Gold
Testimonials and reviews are a great way to showcase your great work. They are more powerful than anything you say about yourself because they come from clients. Most people say they rely on recommendations from people they know to make purchasing decisions, so your testimonials and reviews have tremendous marketing value.
Communication Strategies in the Workplace
Workplace communication is the exchanging of information and ideas within an organization. Effective workplace communication is when this information is sent and received accurately – something that is central to all business goals.
5 Pitfalls of Restaurant Review Management
In 2021, 94% of consumers surveyed by ReviewTrackers said that a bad review convinced them to avoid a business. Not only that, but according to Search Engine Land report, companies with more reviews generate 54% greater revenue.
Should AI Impersonate People?
“Imitation is the sincerest form of flattery”—it is a high compliment when people respect someone’s work enough to replicate it. But, when one of the world’s largest companies’ smart speakers start imitating people’s voices, has flattery drifted into deceit?
Do You Sound Like a Leader?
In 2002, a Stanford University professor made audiotapes of physicians and their patients in session. Half of the doctors had been previously brought to court for malpractice. She then played the tapes for her students, who were able to determine which physicians had been sued.
A Look at the Replacement Lenses Economy (INFOGRAPHIC)
There’s no end to the diverse set of options that come with the industry around eyeglass wear today. Regardless of if one is looking for a new set of prescription glasses, a new pair of sunglasses, to update their current pair of glasses, or to update an older pair, there’s now options for everyone.
‘Speak Now’: 5 Internal Comms Lessons from Taylor Swift
Feel like you’re stuck in a rut with your internal comms strategy? Maybe like you need to shake it off?
Or perhaps you’re bored with the day-to-day of your position, feeling like you know your work all too well.
A Star Chamber? Is the 14th Amendment Next?
What makes great societies and religions so strikingly powerful is the slowness with which they change. We may not agree with everything they stand for but we know they are built upon a foundation of beliefs and principles. Solid stone. They do occasionally metamorphosize but usually stop short of revolution and give us time to catch our collective breath.
Richard Levick - All The King's Men...
When there is a lack of honor in government,the morals of the whole people are poisoned.”– Herbert Hoover
In honor of Independence Day and our 500th podcast we dedicate it to the memory of James Chaney, Andrew Goodman and Michael Schwerner, the three Freedom Summer organizers murdered, June 1964.
SEO Done Right
Want to show up well in major search engines? You will hear a lot of things that make it sound hard. But, really, SEO is all about paying attention to the basics of having a good web presence.