These are the Top Skills Communicators Need for the Future (VIDEO)

Ragan asked our community of comms leaders what skills they think communicators need to succeed in the future of our industry.

Justin Joffe, Ragan Communications

Before you write anything for clients or employers, ask what style or tone they want – formal, informal, polite, provocative? Whatever terms work for you. They may not know, but it’s better to inquire. And if they don’t know, you’ll likely have greater license to share your expertise. 

Check out the video for wisdom from...

CommPRO

CommPRO’s analysts cover the evolving communications, PR, and marketing landscape through thought leadership, in-depth editorials, and exclusive event coverage. From Cannes Lions to Communications Town Halls, CommPRO provides insights on creativity, innovation, disinformation, ESG, and diversity, our expert contributors highlight trends shaping PR, corporate communications, investor relations, and digital marketing, while offering strategic lessons for communicators. With a reach of more than 50,000 professionals, CommPRO connects brands and agencies with a diverse, future-forward audience.

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