This op-ed examines how sportswashing, gambling promotion, and rising access costs are reshaping the sports industry and eroding trust between leagues, media, and fans.

It’s been widely reported about the differing of opinions regarding allowing athletes from Russia and Belarus to compete in the 2024 Paris Summer Olympic Games, with the IOC in favor and a host of countries threatening to boycott the games if the athletes are permitted to participate. 

Are colleges now becoming locations where young minds learn to place prop bets and parlay their winnings? As more schools find gambling partners, those educational outcomes seem less like longshots.