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The Importance of Remote Work in a Post-Pandemic World
The benefits that working from home presents to both employees and their employers are undeniable, and explain why this model is still thriving post-pandemic.
Exploring Social Video Trends with Insights to Enhance Communicators' Strategies
For communicators, marketers, and media professionals, this research is a roadmap for navigating the future of digital storytelling.
The Power of Social Video in Shaping Viewership Trends
The data reveals a vibrant start to 2024 for Hollywood, with significant month-over-month watch time and unique audience increases for Paramount, Walt Disney Co., and Comcast on Facebook and YouTube.
Former Players Make Strong Coaches When They Invest in Understanding and Ask the Right Questions
This presents a golden opportunity for managers to adopt a player-coach relationship with their teams, fostering trust and empowering high performance.
Assessing the Impact of the 2023 Diversity Report on the Public Relations Industry
Despite previous years of progress toward greater ethnic diversity, this year the industry saw a slight regression.
Social Media Data Reveals Streaming Success, Gaming Triumphs, and Rising Sports Stars
Tubular Labs finds streaming platforms play to social for end-of-year viewership gains with social viewership grow for Netflix and Peacock in December, 2023.
Annual Marigold Global Consumer Trends Index Points to Crucial Insights for Communicators
The report delves into attitudes and generational differences concerning personalization, privacy, messaging, advertising, and brand loyalty.
2024 Edelman Trust Barometer Unveils Innovation as a Surprising New Risk to Trust in Today's Landscape
In a prelude to the World Economic Forum, the latest 2024 Edelman Trust Barometer lays bare a concerning schism between innovation and society, becoming a key driver of heightened polarization. Unveiling a significant disparity, the study discloses that almost two-thirds of respondents see innovation as inadequately managed.
Zeno Group Survey Reveals What’s On The Mind Of Middle Managers And What Comms Can Do About It
We spoke with Anne DeAngelis, executive vice president of employee engagement strategy at Zeno Group, about some of the comms disconnects middle managers are feeling, the data behind it and what solutions can be developed from these insights.
TikTok and CreatorIQ Unveil Data-Backed Keys to Success for Advertisers
As TikTok continues to shape digital culture, staying informed about these data-backed keys to success will be instrumental for communicators in public relations.
What Communicators Can Do To Help The Newest Generation In The Workforce Adjust
Communicators can help Gen Z address workplace anxiety. Here’s how.
Ragan’s CommTech Report Reveals How Comms Pulls Data And Insights
What CommTech provides the most useful metrics?
Beyond the Press And Into the Diverse Landscape of News Channels and Platforms
From traditional newspapers to social media snippets, the way your audience consumes news has transcended the limitations of the traditional press
How CEOs Influence The Comms Function
Findings of the 2023 HarrisX/Ragan Survey of Communications Leaders reveal how CEOs influence comms, how comms leaders feel about the growing influence of AI and more.
Key Insights from CreatorIQ's Influencer Marketing Trends Report for 2024
CreatorIQ's Influencer Marketing Trends Report for 2024 offers a comprehensive snapshot of the industry, highlighting key findings and predicting trends that will shape the coming year.
This is when communicators are most likely to use AI
A new communicators survey from The Conference Board in partnership with Ragan Communications sheds light on AI use.
Top Holiday Content Trends for Marketers This Season
As the 2023 holiday season kicks off, marketers, creators, and publishers find themselves navigating an increasingly complex socioeconomic environment, with consumers more conscientious about their spending habits.
A Closer Look At The Impacts Of Labor Strikes And The Lessons We Can Learn
Auto workers strike highlights the 4-day workweek and flexible employee communications.
Pioneering the Path: Effective Workforce Risk Management Strategies Unveiled
Deloitte's recent Skills-Based Organization study found that 79% of business executives believe their organization should create value for workers as human beings.
Insights for PR Executives Navigating ESG Challenges
A recent Mazars report titled "C-suite ESG Insights: Navigating Sustainability Trends and Challenges" delves into the burgeoning realm of sustainability, shedding light on crucial trends, priorities, and challenges that businesses must address.