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CMOs Warn Marketers to Stop Chasing Trends and Start Mastering Adaptability
Three CMOs laid out a blueprint for the next wave of marketing leadership defined by curiosity, connection, and courage in the age of AI and data disruption.
Marketers Embrace AI’s Promise While Confronting Its Trust Problem
At the Mid-Atlantic MarComm Summit, across more than 20 sessions, communicators repeatedly circled back to AI—its potential, its risks, and how to use it responsibly in marketing and corporate communications.