Editor's Note: Presented at Content Israel 2015, MRY Agency Group Strategy Director Eli Pakier offers original research to look at the blurring line between content and advertising, and then offers four ways content marketers can learn from advertisers.
Paul Kontonis
Paul is a strategic marketing executive and brand builder that navigates businesses through the ever changing marketing landscape to reach revenue and company M&A targets with 25 years experience. As the former CMO of Revry, the LGBTQ-first media company, he is a trusted advisor and recognized industry leader who combines his multi-industry experiences in digital media and marketing with proven marketing methodologies that can be transferred to new battles across any industry.
