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Why Some Companies Should Avoid Engaging with Hispanic Heritage Month
If it’s the only time your brand is paying attention to the Hispanic market, you’re “making a very big mistake,” warns Natalie Boden, CEO and founder of Miami-based Boden Agency, with repercussions both for your bottom line and your reputation.
Ruder Finn’s RF Comunicad Collective Connects Brands to the Latino Population to Empower the Community
The launch of the RF Comunicad Collective (the “Collective”) is the cultivation of RF Comunicad’s 30 years of relationship building with a strategically selected network of Hispanic leaders, influencers, visionaries and representatives of hundreds of national and local organizations that serve the Latino community.