CommPRO|Industry News

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Netflix’s Tudum Layoffs Have Big DE&I Implications

Netflix did everything that DE&I advocates asked for when staffing its brand journalism venture, Tudum.

The company hired a diverse cohort, mostly people of color and/or women. It gave them generous pay and creative freedom to speak to audiences from their individual, unique perspectives.

Then, after less than a year, Netflix laid them off.

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Marketing Dr. David Hagenbuch Marketing Dr. David Hagenbuch

Is Netflix Content 'Good Enough'?

How old were you when you made your first solo shopping trip?  If you’re a Boomer, Gen X, or Gen Z, your answer might be 8, 12, or even 18.  Japanese youth apparently run errands much earlier—as in age two—to the amazement of many Americans who are now streaming the cultural curiosity.  Whether toddlers should be by themselves on road-trips is a worthy question, as is why people a half-world away are watching a decade-old television show.

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