The Art of Influencing Influencers (On-Demand Recording)

EventsMedia Intelligence
Written by Paul Kontonis

 

The Art of Influencer Marketing - Cision Free Webinar

Webinar Overview

Join Marian Salzman, CEO of Havas PR, Paul Kontonis, CMO of WHOSAY, and Daniel Watson, Sr. Director of Growth Marketing at Cision on Thursday, July 20 at 2 p.m. ET, as they talk about how communications and marketing professionals can:

  • Better target and identify influencers
  • Better engage and build longer term relationships
  • Deliver measurable results

Eroding trust in owned media and paid advertising is increasing the value of earned media, influence coverage and implicit/explicit endorsement. More than 75% of CMOs believe the effectiveness of their paid media. Join our webinar to learn actionable, real-world tips for how to get influencers on board your brand stories and pitches.

REGISTER NOW

Meet Our Speakers

Paul Kontonis

Paul is a strategic marketing executive and brand builder that navigates businesses through the ever changing marketing landscape to reach revenue and company M&A targets with 25 years experience. As the former CMO of Revry, the LGBTQ-first media company, he is a trusted advisor and recognized industry leader who combines his multi-industry experiences in digital media and marketing with proven marketing methodologies that can be transferred to new battles across any industry.

https://www.linkedin.com/in/kontonis/
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