Executive Briefing 1.28.16 - The Star Wars Effect; Your Resume Summary; Practical Introduction to PR Research

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Written by Paul Kontonis

CommPRO-Executive-BriefingIn today’s Executive Briefing we learn the value of  The Star Wars Effect from Martin Brochstein, Senior Vice President, SVP Industry Relations and Information,  (LIMA).  Also included is A Practical Introduction to PR Research from Mark Weiner, CEO, PRIME Research – North America.As we begin 2016 and start our sixth year of publishing CommPRO, I’d like to take a moment to thank our loyal readers and partners for their continued support. We hope our new readers enjoy CommPRO and welcome your feedback and suggestions so we continue to provide a unique and relevant service. You can reach me at: fay@commpro.biz.

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Paul Kontonis

Paul is a strategic marketing executive and brand builder that navigates businesses through the ever changing marketing landscape to reach revenue and company M&A targets with 25 years experience. As the former CMO of Revry, the LGBTQ-first media company, he is a trusted advisor and recognized industry leader who combines his multi-industry experiences in digital media and marketing with proven marketing methodologies that can be transferred to new battles across any industry.

https://www.linkedin.com/in/kontonis/
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