Editor's Note: What makes Snapchat so habit-forming? An examination of Snapchat through Nir Eyal's Hook Model.
Editor's Note: What makes Snapchat so habit-forming? An examination of Snapchat through Nir Eyal's Hook Model.
Paul Kontonis
Paul is a strategic marketing executive and brand builder that navigates businesses through the ever changing marketing landscape to reach revenue and company M&A targets with 25 years experience. As the former CMO of Revry, the LGBTQ-first media company, he is a trusted advisor and recognized industry leader who combines his multi-industry experiences in digital media and marketing with proven marketing methodologies that can be transferred to new battles across any industry.