As traditional journalism grapples to adapt to this digital revolution, akin to bloggers of the TikTok era, it becomes imperative to scrutinize the implications and potential ramifications of this seismic shift in media consumption.

Working as a copywriter requires a diverse set of skills. You need to be able to write compelling copy that sells while also having strong research, editing, and project management abilities.

As a former head of corporate communications, I believe the most significant takeaway is the impact of personal and organizational dynamics on the decision-making process. 

A novel blend of media and finance, aiming to benefit from the synergistic relationship between news reporting and trading.

As I explored this year’s festival, I found myself at the intersection of Contradiction and Promise.

Major League Baseball’s highest-paid player Shohei Ohtani is in a pickle now that his constant companion/interpreter was fired abruptly, apparently for illegal gambling.

The social media platform X, formerly known as Twitter, is the social media platform that many of its users love to hate.

In recognition of Women's History Month, CommPRO engaged with top executives to explore effective leadership development and management training opportunities that retain female talent and promote women into leadership roles.

Recent surveys have revealed a startling truth: 80% of Americans perceive religion's role in public life to be dwindling.

"Focus on the importance of gender equality in leadership positions, particularly in the corporate world," says Melissa Hourigan, Senior Vice President and Head of Media Strategy at Fabric Media.

Have you tried to send out a newsletter yet this year through MailChimp or another email service provider (ESP)?

That’s why many commercials, in print pubs, radio and television, contain what many media observers call the “hard sell,” meaning they contain message points.

For the first time in 28 years, Chicago will host the Democratic National Convention. 

To followers of the political news, Groundhog Day is every day, because if a person decided to abstain from watching cable political news for a week and then resumed watching the program of choice, it would seem as if they hadn’t taken the hiatus.

If we ever needed a reminder, we are getting a schooling from President Biden on the importance of communications.  

Copyright law originated as a way for Congress to “promote the progress of science and useful arts, by securing for limited times to authors and inventors the exclusive right to their respective writings and discoveries.”

Are you prepared for next year’s Super Bowl on Feb. 9, 2025, at the Caesars Superdome in New Orleans, Louisiana, home of the New Orleans Saints.?

Thinking like a unicorn, provides a framework for breaking out of a common trap agencies and professionals often fall into - trying make ourselves fit into an assignment or position for which we may not be uniquely qualified.  

The most successful growth strategies will leverage multiple channels that reflect client interests and needs.

It seems to me that those seeking to protect Mr. Biden should take the win.