e-marketer indicates blistering growth in online video advertising over the next 5 years. Driven by a proliferation of ad networks, demand-side-platforms and scalable, social video production solution-providers, e-marketer sees online video ad spending nearly doubling in only four years from $4.14 billion dollars in 2013 to $8.04 billion by 2016, a 25% compound annual growth rate (CAGR).

By Susan M. Tellem, Partner, Tellem Grody PR, Inc.  According to tradition (and Wikipedia, of course), kissing the Blarney Stone endows the kisser with the gift of the gab and great eloquence.  No...

By Susan Young, Get in Front Communications, Inc. Want to learn from one of the best social media marketers and business leaders? Seth Godin has shared his thoughts on social media marketing, creativity,...

      Special Offer: Enter promo code PRNVIP to attend free of charge    By now we understand the trends with mobile. Almost all business decision makers have smart phones and most of them...

WATCH FREE, ON-DEMAND WEBCAST   Editor’s Note:  On April 24, investor relations community leaders came together to discuss the issues in a forum sponsored by Akamai, and co-hosted...

 Monday, May 20, 2013   .BIZ BLOGS   Jay Carney: Please...

Editor’s Note:  This post is in response to a story last week by Richard Berman on CommPro.biz about the decline of the value of press releases.   By Scott Sobel, MA Media Psychology No doubt it...

By Jeff Gitterman, CEO, Gitterman & Associates Wealth Management, LLC As an employer, my interest is in creating long term changes that hopefully lead to better moral and ethical decisions from...

By Paul Pierson, Partner & Design Director, Carbone Smolan Agency There is quite a big difference between web design and web development. Understanding this difference is a matter of asking yourself...

By Victoria Harres,VP, Audience Development & Social Media, PR Newswire Last month a single 61 character tweet (12 words as a matter of fact) caused the S&P 500 to drop $136 Billion in mere...

Colgate-Palmolive released its 2012 Sustainability Report titled, Giving the World Reasons to Smile. This annual report details Colgate’s long-standing commitments, achievements and challenges to sustainability and social responsibility around the world.

MAIL MARKETING TIP #47 The email marketing resources out there are endless!  From Twitter to LinkedIn groups to in-person events, there are many people just like you talking about email marketing.  So...

With more than 25 seasons and nearly 900 episodes since its first airing in 1989, the TV show Cops has earned a varied reputation across global...

 Friday, May 17, 2013   .BIZ BLOGS   12 Insights on the...