The Stevens Group PR Masters Podcast Acquispectives – Larry Weber

PR Masters Series Podcast
Written By Paul Kontonis

Larry WeberLarry Weber, CEO & Chairman, Racepoint Global

"We are going to see PR programs and engagement programs start telling a story around what we can do better for humanity. We have huge social channels focused on technology and innovation and a number of influencers that are set up to discuss and recommend different technologies to help your business. It takes a lot more research to ensure you have influencers at your disposal to create content that’s impactful enough to have them discuss you."

Listen to the PR Masters Series Podcast.

Paul Kontonis

Paul is a strategic marketing executive and brand builder that navigates businesses through the ever changing marketing landscape to reach revenue and company M&A targets with 25 years experience. As CMO of Revry, the LGBTQ-first media company, he is a trusted advisor and recognized industry leader who combines his multi-industry experiences in digital media and marketing with proven marketing methodologies that can be transferred to new battles across any industry.

https://www.linkedin.com/in/kontonis/
Previous

News Direct Redefines International Distribution
Next

Shirley Chisholm: We Must Reject Stereotypes