Visual storytelling done well increases engagement, explains and summarizes complex information, speeds up comprehension, tugs the heartstrings and motivates action.
Workshop attendees will learn:
How the shift to digital has transformed how journalists research story ideas, and what this shift means for PR professionals..
• How to maximize your media-facing assets for social media and mobile.
• Tips for both inbound and outbound media relations tactics.
For more information: http://bit.ly/
This workshop will discuss tactics for creating and sharing highly branded, engaging and transferable media-facing assets.