Truth on Trial: Implications for Communicators

Free Webcast: October 30th

 

 

Event Overview

Ty Cobb, Former Special Counsel to President Trump; Major Garrett, Chief White House Correspondent, CBS News; Richard Edelman, President & CEO, Edelman; Richard S. Levick, Chairman & CEO, LEVICK; Joe Lockhart, Former Press Secretary to President Clinton; Michael Zeldin, CNN Legal Analyst, Sheryl Battles, VP, Communications and Diversity Strategy at Pitney Bowes  and others …

A week before the mid-term elections, hear them talk about how today’s communicators need to navigate a world where fake news, Russian intelligence operatives and biased-information can affect the truth and the trust of the institutions in the United States.  

Our speakers will discuss topics including:

  • What steps can business take to help restore trust in our institutions and our democracy?
  • How do companies and communicators work in an environment where there are no sidelines and every utterance is subject to criticism through a political lens?
  • How do we anticipate and minimize issues that will divide customers and shareholders? How do we handle them once they have become politicized?
  • What will the likely impact of the midterms be for communicators in this red hot environment? What do we need to do differently?
  • What are the unique challenges and best practices for publicly traded companies?

Speakers

Sheryl Battles, VP, Global Diversity, Inclusion and Engagement , Pitney Bowes  

Mrs. Battles is a seasoned professional that communicates the company’s strategies and developments to a variety of stakeholders, including investors, and provides strategic communications counsel to the COO, the CFO and other senior executives. She also leads the company’s global diversity and inclusion strategy, financial communications, corporate thought leadership, and crisis communications. Pitney Bowes has recognized her exceptional contributions with several awards, including the company’s highest employee honor – the Walter H. Wheeler, Jr. Award. She is a three-time winner of the Pitney Bowes One Standard Excellence Award for outstanding team accomplishments.

She has received numerous professional and community honors including: 2017 Most Powerful & Influential Woman Award Tri-State Diversity Council; Diversity Global Magazine’s 2017 Influential Woman in Global Diversity; 2017 Commitment to Community Service Award from the Urban League of Southern CT; Savoy Magazine’s 2016 Top Influential Women in Corporate America (& 2012); 2016 Brava Award from the Greenwich YWCA; Women of Power Award from the Urban League of Southern Connecticut; “Donald H. McGannon Award” from the National Urban League; the “Community Service Award” from the Yerwood Center; the “African American Cultural Series Community Service Award” from the Stamford Center for the Arts; and, an ACE award for speech writing from the new York chapter of the IABC.

 

Ty Cobb, Former Special Counsel to President Trump

Ty Cobb recently retired from the government, where he served as the Special Counsel to the President, managing the White House response to the Office of Special Counsel. Previously, Ty was a long-time leader at international law firm Hogan Lovells, where he was widely recognized as one of the premier white collar, Securities and Exchange Commission (SEC) enforcement, and Congressional investigations lawyers in the world.  Prominent corporate clients (domestic and international) and senior executives facing serious corporate governance matters such as crisis management, allegations of corruption, bribery or trade sanctions violations routinely turned to Ty to guide them. A former federal prosecutor, Ty is a Fellow of the American College of Trial Lawyers and is regularly profiled in Best Lawyers in AmericaLawdragon 500 Top Lawyers in America, International Who’s Who of Business Crime Lawyers, and Superlawyers.  He was selected to the Ethisphere Hall of Fame in 2011 for his work advancing the cause of ethics in business and corporate compliance.  

 

Silvia Davi, SVP, Global Head of Marketing & Communications, Thesys Technologies | Contributing Editor, Equities.com

Ms. Davi is a seasoned global corporate communications, marketing and business development professional with over twenty years of experience in strategic public relations, financial communications, corporate identity, turnarounds, content strategy, branding, corporate social responsibility, relationship management, and international affairs across key industry sectors. Her experience stems from global PR agencies, in-house Fortune 500 organizations, startups, and nonprofit organizations. Ms. Davi is a recognized, multi-lingual expert in global and international affairs, financial services, technology, media, entertainment, and food & beverage sectors. She has received multiple accolades within various industries throughout her career. Recently, Ms. Davi was recognized on a "Women in Fintech Powerlist 2017," run by Innovate Finance, an independent association that represents the UK's global FinTech community.

Prior to joining Thesys, Ms. Davi held various senior level roles at leading organizations such as Broadcast Music, Inc® (BMI®), a global music rights management and royalty distribution firm, as a VP, Head of Strategic Communications and Marketing. Before that, she fulfilled a VP, Global Head of Corporate Communications & Brand Marketing role at at Marsh & McLennan Companies. She also served as the Chief Marketing & Communications Officer for the Food Bank of NYC.  Ms. Davi’s fintech and capital markets experience is extensive, having spent over a decade at Nasdaq and Instinet. She served as Vice President of Corporate Communications and Head of Global Media Strategy at Nasdaq for eight years from 2003-2011, where she oversaw the Nasdaq MarketSite Studio, the exchange’s broadcast studio. In that role, she led the corporate communications and marketing for key business lines globally including its trading, listings, and technology businesses while working with the C-suite executive team on visibility campaigns. She brought shows like CNBC’s Fast Money to the Nasdaq MarketSite, NBC’s The Apprentice and TLC’s Cake Boss, elevating Nasdaq’s mainstream strategic communications during Nasdaq’s IPO and for strategic acquisitions of The Philadelphia Stock Exchange, Boston Stock Exchange, and OMX Exchange to name a few.

 

Richard Edelman, President & CEO, Edelman 

Richard Edelman is the president and CEO of Edelman, the leading communications marketing firm, located in over 60 cities with more than 6,000 employees worldwide. Richard has extensive experience in marketing and reputation management, having led assignments with major corporations, NGOs and family businesses in over 25 industries around the world.  He has counseled countries in every region of the world on economic development programs. As the creator of the annual Edelman Trust Barometer, Richard has become one of the foremost authorities on trust in business, government, media and NGOs. Under Richard's leadership, the agency has garnered many of the industry’s top accolades. Richard, himself, also has earned many industry honors. He topped PRWeek’s list of most powerful executives (2013), was recognized as the third-highest-rated CEO by Glassdoor (2014) and was inducted in the Arthur W. Page Society’s Hall of Fame (2014) among others. Richard serves on the Board of Directors of the Ad Council, the Atlantic Council, the Chicago Council on Global Affairs, the Children’s Aid Society, the Gettysburg Foundation, the 9/11 Museum and the National Committee on US China Relations. He is a commissioner on The Business Commission and a member of the World Economic Forum and PR Seminar. Richard earned his M.B.A. from Harvard Business School in 1978 and a Bachelor of Arts from Harvard College in 1976.

 

Major Garrett, Chief WH Correspondent, CBS News

Major Garrett was named CBS News’ Chief White House Correspondent in November 2012. As Chief White House Correspondent, Garrett reports for all CBS News broadcasts and platforms.  Garrett is also the host of “The Takeout,” a weekly podcast about politics, policy and pop culture.

While covering the White House for CBS News, Garrett reported extensively on presidential actions to confront ISIS, Ebola, nuclear negotiations with Iran and U.S.-European efforts to confront Russia in the standoff over Ukraine. On domestic issues, Garrett reported on the administration’s handling of the health care website rollout, numerous policy failures at the Veterans Administration and the president’s ongoing efforts in 2014 to address racial strife and criminal justice reform. He has traveled with the president to Asia, Europe and the Middle East.

Before joining CBS News as Chief White House Correspondent, Garrett was a fixture during CBS News’ coverage of Campaign 2012 through a partnership with the National Journal, where he was Chief White House Correspondent. He co-hosted the network’s coverage of the 2011 South Carolina Republican Primary debate alongside “CBS Evening News” Anchor and Managing Editor Scott Pelley and offered analysis for every 2012 general election presidential debate.

Prior to National Journal, Garrett was the Chief White House Correspondent for Fox News. During his eight years at Fox, Garrett also covered two presidential elections, Congress, the war in Iraq and other major stories. Before joining Fox News, Garrett was a White House correspondent for CNN during the administrations of George W. Bush and Bill Clinton. Previously, he was a senior editor and congressional correspondent for U.S. News and World Report, where he reported on Congress and the impeachment of President Clinton. He was a congressional reporter for The Washington Times (1990-95) and the newspaper’s deputy national editor (1995-97). Earlier in his career, Garrett was a reporter for The Houston Post, Las Vegas Review-Journal and the Amarillo Globe-News.

Garrett is the author of four books: “Common Cents,” with former Rep. Tim Penny (D-Minn.), Little, Brown Publisher, 1995; “The 15 Biggest Lies in Politics,” St. Martin’s 1999; “The Enduring Revolution,” Crown Forum 2005 and the recently published, "Mr. Trump's Wild Ride," St. Martin's Press, 2018.

 

Richard Levick - When We All Vote: A Chance To Do Something Truly AmericanRichard Levick, Chairman & CEO, LEVICK 

Under his leadership, LEVICK has set new standards in global communications and brand protection for corporations, countries, and major institutions. Mr. Levick is one of the communications industry’s most important spokespersons and thought leaders.

A powerful advocate for the strategic initiatives that companies must pursue in today’s perilous environment, he regularly addresses corporate boards as well as industry and government leaders around the world, providing guidance on their most complex communications and reputation management challenges. He is featured in, and authors, countless articles, and is a frequent guest on prime time national and international television programs.

Mr. Levick is a much-sought after keynote and graduation speaker and is a columnist for the top business blogs including Forbes.

Mr. Levick has co-authored five books including, The Communicators: Leadership in the Age of Crisis; Stop the Presses; The Crisis and Litigation PR Desk Reference365 Marketing Meditations; and Lessons for Absent Children.

 

Joe Lockhart, Former WH Press Secretary to President Clinton

Joe Lockhart provides strategic counsel to Edelman’s clients, focusing specifically on the reputational challenges facing today’s CEOs and c-suite executives. In this capacity, he draws on his experience as a longtime political advisor and communicator and as a strategist to some of the world’s most recognized brands. Notably, Lockhart served as press secretary under President Bill Clinton.

Prior to joining Edelman, Lockhart, a longtime-D.C. veteran, was executive vice president of communications and public affairs for the National Football League. Previously, Lockhart was with Facebook, leading the social networking giant’s corporate, policy and international communications team.

Lockhart’s history in politics began with his work on Jimmy Carter’s 1980 presidential reelection campaign. He then went on to serve as assistant press secretary for Walter Mondale’s 1984 presidential campaign and then deputy press secretary for Michael Dukakis’s presidential run. In 2004, Lockhart advised John Kerry in his presidential bid.

As chief spokesman and senior adviser to President Bill Clinton, Lockhart navigated communications during the impeachment trials, handling twice-daily briefings during one of the most contentious times in White House history. While managing the crisis, he succeeded in continuing to tell the positive stories and achievements attributed to the administration, and moreover in moving the president’s approval ratings upward in a span of six months on the job. After leaving the Clinton White House in 2000, he co-founded and became managing director of the D.C.-based communications firm Glover Park, where he worked until 2011.

 

Andrew McCarthy, Contributing Editor, The National Review 

Andrew C. McCarthy, a former top federal prosecutor, is a senior fellow at the National Review Institute, a contributing editor at National Review, and a well known commentator on legal, national security, and political affairs. He also writes regularly for PJMedia and The New Criterion.

McCarthy is a former Chief Assistant U.S. Attorney in New York, best known for leading the prosecution against the Blind Sheik (Omar Abdel Rahman) and eleven other jihadists for waging a terrorist war against the United States – including the 1993 World Trade Center bombing and a plot to bomb New York City landmarks. After the 9/11 attacks, he supervised the U.S. attorney’s command-post near Ground Zero. He later served as an advisor to the Deputy Secretary of Defense.

He is the author of the New York Times bestsellers Willful Blindness: A Memoir of Jihad (2008) and The Grand Jihad: How Islam and the Left Sabotage America (2010), as well as Spring Fever: The Illusion of Islamic Democracy (2013). His latest book, released June 3, 2014, is Faithless Execution: Building the Political Case for Obama’s Impeachment.

 

Andrew McCaskill, SVP, Global Communications & Multicultural Marketing, Nielsen 

Andrew McCaskill is an accredited marketing, communications and crisis management executive with 20 years of experience delivering award-winning communications and brand campaigns at Fortune 500 companies and highly successful technology startups. He's currently SVP global communications and leads US consumer and multicultural marketing at Nielsen. He holds a BA from Morehouse College and an MBA from the Goizueta Business School at Emory University. He completed his most recent global assignment for Nielsen in Shanghai, China, has been named PR Week's Top 40 Under 40 global PR executives, and is co-author of Nielsen's 2017 Diverse Intelligence Series on the cultural and economic impact of US multicultural women. 

 

 

 

 

Douglas Simon, CEO, D S Simon Media

Doug Simon is the CEO of award-winning video influencer marketing firm D S Simon Media. His firm advises and executes broadcast and social media video communications campaigns on topical issues for senior leadership of brands and non-profits. His firm has completed more than 100 projects for DC based industry groups and non-profits and has been involved with political campaigns on the local and national level since 1992. 

His firm pioneered Social Media LIVE™–multi-camera video production featuring an organization’s leadership with influencers distributed live to up to 30 social media sites simultaneously. Its unique approach to guiding clients, PRketing®, which connects communications to marketing results, was awarded a trademark by the US patent office. 

Doug is frequently quoted in top media across platforms. Television appearances include Reuters, Dateline NBC, PBS, CNN, Fox News Live and WNBC. He’s appeared on NPR and been quoted in USA Today and on The Huffington Post in addition to numerous trade publications. Doug’s video commentary on the 2012 political conventions was picked up by the humor site Funny or Die. 

Doug is the President-Elect of the PRSA-NY Chapter and he was a three-time president of the Publicity Club of New York. Additionally, he is the Founder of SPOKEies® the first ever awards program to recognize in-house spokespeople for representing their brands with authenticity and building trust. Doug began his broadcast career at NBC Sports, where he served as Talent Assistant to Bob Costas. His hobbies include performing stand-up comedy at New York’s top clubs and rooting for terrible sports teams including the Jets and Knicks while still remaining optimistic.

 

Michael Zeldin, CNN Legal Analyst

Michael F. Zeldin is a CNN Legal Analyst. He is an internationally recognized financial crimes expert. He has served clients and lectured throughout the world on topics ranging from money laundering, terrorist financing and economic sanctions.

Mr. Zeldin is a board member of the Association of Certified Financial Crimes Specialists, as well as a member of the American Bar Association and the International Bar Association. He has lectured throughout the U.S. and internationally on financial crime topics as well as testified before the U.S. House of Representatives, Committee on the Judiciary Subcommittee on Crime, on the topic of international money laundering.

Mr. Zeldin serves as a member of the board of KEEN Greater DC. KEEN’s Mission is to empower youth with disabilities by providing free, non-competitive one-to-one programs of exercise, fitness and fun, led by volunteer coaches.

Mr. Zeldin serves as a committee member of KidSave. KidSave endeavors to end the institutionalization of abandoned children through programming which enables the adoption of older children throughout the world. (www.kidsave.org).

 

Celeste Katz, Senior Political Reporter, Glamour

Celeste Katz became senior political reporter for Condé Nast’s Glamour in the spring of 2018 and has written extensively about the midterm elections, voting, and public policy. She is also co-host of "Driving Forces," a new government affairs program on New York's WBAI-FM radio. Previously, she was a senior politics writer for Newsweek. During the 2016 presidential election, she co-hosted “Special Relationship,” a podcast from Mic and The Economist, which Poynter Institute readers voted among the best political journalism of the cycle. Celeste was on staff at The New York Daily News from 2000 to 2015, covering national, state and city politics as a correspondent and columnist. She began her reporting career at The Providence Journal after earning a degree in international relations from Brown University. Celeste is on the guest-host roster for Sirius XM radio, has been a speaker at the Columbia, NYU, and CUNY Journalism Schools, and has discussed her work on CNN, MSNBC, FOX, C-SPAN, NPR, and British and Australian Broadcasting Corporation radio. She lives in Manhattan. 

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