Social ROI is not one-size-fits-all. By understanding your brand’s specific needs and goals, you can more accurately and efficiently measure and showcase the value of your social efforts.
Gary Vaynerchuk, business builder and owner of VaynerMedia, explains the do’s and dont’s of measuring social ROI. At his free webinar Gary discusses how companies can truly measure their social strategies and do away with meaningless vanity metrics.
In this webinar, you will learn how to:
- Accurately measure social ROI by using tools effectively
- Customize your strategies for your brand
- Avoid the social ROI mistakes some “experts” make
- Understand what to measure by determining goals ahead of time
Register now to discover the best practices for measuring social ROI!
Gary Vaynerchuk has built businesses all his life: In his 20’s, he grew his family liquor store from $3 million to $45 million in 5 years, launching WineLibrary.com, one of America’s first wine e-commerce sites. In 2009, he co-founded VaynerMedia, a social-first digital agency which helps brands market in the year we live in.
An angel investor and adviser to some of the most successful tech startups since social media’s early days, Gary has counseled and invested in more than 50 tech startups including Twitter, Tumblr, Medium, BirchBox, Uber and Venmo. In 2014, Gary launched $25 million seed fund VaynerRSE to continue his successful investing career.
Heidi Sullivan is Senior VP & Product Lead, Content, E-commerce & Distribution and drives Cision's overall content strategy and is responsible for all e-commerce and distribution products and services, including the popular PRWeb platform. Sullivan has been named as The Hub’s “Individual Influencer of the Year” for 2014, one of PR's most influential professionals in the PRWeek Global Power Book in 2015, and one of PRWeek’s 40 Under 40 Rising Stars in 2012. Prior to this role, she was the Senior VP, Digital Content, leading the company’s digital and broadcast content teams and the global research team for Cision’s media database.