The Agency Insurgents Podcast is an irreverent take on life inside the world of Advertising, PR and Marketing. Hosts J. Mark Riggs and Britt Carter dig into the real challenges facing agencies and talk about the sometimes-dirty underbelly of agency life. Each episode features “Five Questions With” the most innovative thinkers in the world of professional communication.
Join us to get the tea on the things that agency people aren’t supposed to talk about but do. Today’s guest is Shelley Spector, Co-Founder of The Museum of Public Relations & President, Spector & Associates.
Shelley Spector is an innovator on every level. She’s an inventor, an innovator, an historian, and a soothsayer on the future of Public Relations. Shelley is an encyclopedia of PR and continues to write new chapters every day. And there are some f-bombs.
About Our Guest
Shelley Spector, Co-Founder of The Museum of Public Relations & President, Spector & Associates
Named as one of the “most innovative” professionals in the field, Spector has produced award-winning campaigns for some of the world’s top corporations, including AT&T, Bayer, ITT Corporation, Forest Laboratories, Harris Corporation, and Philips.
Spector co-founded the firm in 1991. Within the first year of operation the firm was awarded the Gold Creativity in Public Relations Award for client Embassy Suites. Since then, the firm has won more than 50 national awards for a variety of Fortune 100 companies. In June 2018, she was presented with the Phil Dorf award for leadership and mentorship at the PRSA New York Big Apple Awards.
Prior to co-founding the firm, Spector worked in financial relations for Hill & Knowlton, RuderFinn and Lobsenz-Stevens. She also served as press director for the American Stock Exchange.
In 1997, she co-founded the Museum of Public Relations, the world’s first and only museum dedicated to preserving and exhibiting the history of the field. It is a 501(c)(3) educational institution, chartered by the New York State Department of Education.
Spector serves as an adjunct professor for the graduate Corporate Communications graduate programs at both Baruch College and NYU. She is a frequent guest speaker at academic, industry and corporate events, talking on subjects ranging from “PR in History” to “The Diversity Imperative,” to “Developing Big Ideas.” She is author of “Public Relations for the Public Good” and co-editor of the upcoming book, “Diverse Voices: Profiles in Leadership,” with the PRSA Foundation.
A graduate of the Journalism program at the University of Rhode Island, Spector earned an M.S. in Radio/TV/Film at the Newhouse School, Syracuse University.