CommPRO.biz Editorial Staff
Leading women’s media company, SheKnows Media is co-hosting a panel with Google’s Certified Publishing Partner Program at #BlogHer17 on June 24 in Orlando to discuss the latest advertising and monetization trends. They are also looking to help bloggers and content creators learn to leverage partner networks to increase their revenue potential.
The session, titled “Digital Advertising Demystified: How to Earn Money with Partner Networks,” will be providing insight into viewability, native ads and the importance of page load speed.
The session will also conclude with an interactive Q&A with speakers Amy Shih, Product Specialist, Google Online Partnerships, and Phil Bohn, Vice President of Programmatic and Data Strategies at SheKnows Media, who will moderate the discussion.
Shih and Bohn will be joined onstage by Carole Jones, Creator of the blog My Kitchen Escapades, and Lisette Harrington, Creator of the blog Northern Belle Diaries – both of whom will share how they are successfully using the SheKnows Media Partner Network, a Google Certified Publishing Partner, to provide value to brands while giving their users a positive advertising experience.
Bohn added, “Monetization has become much more complex over the last few years. Bloggers today are inundated with information and options that often make it more difficult to make decisions that increase their earning potential. Together with Google and two successful content creators that partner with the SheKnows Network, we look forward to helping bloggers who attend this session better understand the most critical factors that go into increasing on-site monetization.”
#BlogHer17 is taking place June 22-24 in Orlando. The conference series, produced by SheKnows Media, attracts more than 2,000 women bloggers, vloggers, writers, social media influencers, entrepreneurs, industry luminaries and brand executives each year.
To register for the conference, or to learn more about this panel, visit the #BlogHer17 website. More information about SheKnows Media can be found at www.sheknowsmedia.com.