How to Select the Right Content Marketing Software (Infographic)

The Altimeter Group published a research report earlier in the year on the content marketing software ecosystem Content Marketing Software Landscape: Marketer Needs & Vendor Solutions. This report highlighted the fact that the content marketing space is rife with challenges, both internal to the organization and externally across the ecosystem. The following infographic helps visualize this struggle.

Content-Marketing-Software-Altimeter-Group

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